Sherlock Holmes and Avatar Break Box Office Records, Including The Big One Dan Koelsch, December 28, 2009December 28, 2009 This holiday weekend was a big one for Hollywood, with several records being broken, thanks to the two most anticipated films of the month and a chipmunk. First of all, Sherlock Holmes broke the record for biggest Christmas Day opening with $24.6 million on Friday. Guess who’s #2 on that list: Avatar, which had an equally impressive $23.1 million on Friday, and even beat Holmes for the weekend. What makes Avatar‘s weekend even more special is that it had the best second weekend ever for a film with $75.6 million (The Dark Knight had previously held the record with $75.2 million). That’s a drop of only 2% from its first weekend’s $77 million opening. Any concerns about the $230 million plus movie making back its budget are out the window now that its worldwide gross is $623.6 million as of today. You might have guessed that these large numbers might mean something larger for the weekend, and you’d be right. With $273 million, this was the highest grossing weekend EVER in film history, out surpassing last year’s July opening of The Dark Knight, which helped bring in a total $260.5 million for the box office. The great opening for Sherlock Holmes also made history, as it helped Warner Bros. become the first studio to ever gross $2 billion in a year. Overall, not a bad weekend. Here is the full top 10 list for the Christmas weekend, via Box Office Mojo: 1. Avatar – $75.6 2. Sherlock Holmes – $62.4M 3. Alvin and the Chipmunks: The Squeakquel – $48.9M 4. It’s Complicated – $22.1M 5. The Blind Side – $11.5M 6. Up in the Air – $11.3M 7. The Princess and the Frog – $9M 8. Nine – $5.45M 9. Did You Hear About the Morgans? – $5M 10. Invictus – $4.04M News AvatarSherlock Holmes
Short Film “Mortal Kombat Rebirth” Gets 10-Episode Webseries! January 18, 2011 Back in June 2010, a 9-minute short film called Mortal Kombat: Rebirth was released onto the Internet to much controversy (or would that be “Kontroversy”, har, har, har) amongst gamers and Mortal Kombat fans alike. The video, a Christopher Nolan-esque “realistic” take on the series’ universe, was intended to be… Read More
ARGs & Campaigns Become A Receiver With “The Giver” Interactive Contest May 9, 2014 For the release of The Giver, The Weinstein company has rolled out an immersive viral campaign that takes fans to different platforms in order to reflect the themes of the movie. What’s super awesome about these sites is that they take social media and use it as a tool to… Read More
Quiz of Thrones: The Ultimate ‘Game Of Thrones’ Personality Quiz September 28, 2013September 28, 2013 In the oh-so-famous words of Eddard Stark, “Winter is coming.” You’d best be prepared, and not just for the wind and cold. Get ready for a dearth of predictions surrounding the upcoming fourth season of “Game of Thrones.” Many of these will revolve around the show’s vast collection of characters,… Read More