Tron Legacy Viral Updates, Extended In-game Interview Nick Butler, March 30, 2010December 3, 2010 Tron Legacy saw a few significant updates today including the unedited IGN interview with Alan Bradley, the Executive Consultant of Encon International. In addition, FlynnLives.com is getting their preparations ready for the Encom press conference which is only a few days away. Check out the video and how you can get involved after the jump. FlynnLives.com updated today talking about the upcoming April 2nd Encom International press conference saying the following: The suits over at Encom International are gearing up to make some grand pronouncement on April 2nd at the Justin Herman Plaza in San Francisco. Looks like some notable figures will be in attendance, namely Alan Bradley and some of the executive wing of the company. We can’t wait to hear what Mr. Bradley has to say – as for the rest of them, we’re sure it’s the same old song-and-dance. They haven’t acknowledged Kevin Flynn for decades, so why would they start now? In addition, the FlynnLives discussion boards updated with the following announcement, basically saying how you can get involved: OK, you’ve all seen the press release – Encom press conference, San Francisco, Justin Herman Plaza, April 2nd, 8pm. But, we’re going to meet up a bit earlier. An old friend of mine hooked us up with a meeting spot right next to the event. We’ve got the Grand Ballroom at the Hyatt Regency from 6:15-7:45. Bring your Encom badges if you have them – if not – come anyway. We need as many people as we can get to help! Also, as I noted the unedited IGN interview with Alan Bradley was released today. It’s interesting to say the least; I enjoy how it goes more in-depth on Kevin Flynn. Check that video out here. Let us know what you think, leave your comments below. If you’re attending the press conference and want to help us report on it, feel free to email me and we can set something up. Viral Marketing Alan BradleyFlynn LivesIGNinterviewKevin FlynnPress ConferenceTron Legacy
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Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009 In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More
TRON: Legacy Behind the Scenes Footage and Online Games November 22, 2010November 25, 2010 A few updates came across this weekend for TRON: Legacy. First, a 15 minute B-Roll from Collider (set to Daft Punk music, no less), and second, some online games have been added to TronGames.com (which is hosted by Disney). See it all after the break. Read More
Pretty cool move to let fans witness and participate in events leading up to the movie. Getting to help restore Alan Bradley’s position at the head of Encom in time for the movies release is a damn nifty idea and can only increase anticipation for the movie even more (if that’s possible). Disney and 42e have really done an excellent job of hitting this thing out of the park so far. Keep it up guys!