Toy Story 3 Viral Video: Groovin’ with Ken! Dan Koelsch, May 31, 2010May 31, 2010 The Disney Pixar YouTube channel has released a new video called “Groovin’ with Ken!”, an interview with the Ken doll featured in Toy Story 3 (voiced by Michael Keaton). It’s a pretty clever way to introduce us to the new character, and continues the film’s successful viral marketing campaign. Check out the video below the fold. Toy Story 3 opens June 18th. Viral Marketing BarbieDisneyKen DollPixarToy Story 3
Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009 In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More
Viral Video Round Up: Die Hard, Skyfall, Guy Ritchie, And More! February 10, 2013 The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
2012: Chicago Drop Location Findings October 9, 2009October 10, 2009 For those following the 2012 viral campaign and the IHC conspiracy subplot, we’ve got a good update for you. Thanks to member Lightning257 of the unfiction forum, we now have the information from the Chicago drop location. They picked up the package and it had a coded memo and flash… Read More