Super 8 Viral: Rocket Poppeteers Sends Letters To Prospective Astronauts Dan Koelsch, July 15, 2010July 15, 2010 So far the Super 8 viral campaign has been all about the details. For instance, if you were one of the smart ones who took the newspaper page seriously, then you were rewarded today with a gift. What am I talking about? Find out after the break. Back in May, we told you about the two newspaper pages that were found once the countdown ended on Scariest Thing I Ever Saw. On that page was ad for Rocket Poppeteers, which led us to the temporarily down homepage for the fictional kids treat. The ad featured a free coupon to become a Rocket Poppeter (club member), and while people like me just pulled information from the address and such, much smarter people actually filled it out and mailed it in. The reason these people, like some of the members on Unfiction, are smart, is because the folks at Rocket Poppeteers have replied back. So far, no clues have been found, but they are working in overdrive at Unfiction to pull any info they can, so we’ll be sure to follow their progress and update you as necessary. In the meantime, read the text of the letter below along with photocopies of both the letter and the envelope, courtesy of Super 8 News (click for high res). Don’t forget to follow our coverage on our Super 8 Viral Page.Dear, (Astronaut Name From Coupon)Welcome to the Rocket Poppeteers Astronaut Program!Rocket Poppeteers is looking for the best and brightest to help Captain “Coop” Cooper with his biggest space adventure ever!!!Do you want to join the fight to protect outer space? Do you have what it takes to become a certified Rocket Poppeteers Astronaut? Just like Captain “Coop” Cooper, Rocket Poppeteers Astronauts are strong and courageous. Only the most brave, true, and loyal candidates will be able to succeed. Are you ready to begin?Remember, kids: Real Spacemen Love Rocket Poppeteers!!! Thanks to Film Edge for the heads up. ARGs & Campaigns Viral Marketing Rocket PoppeteersSuper 8
District 9: Interview Round-Up August 12, 2009August 12, 2009District 9 opens in just two days, and there is a lot of press to show for it. The past few days have had numerous interviews from the director, Neill Blomkamp, all the way to the composer, Clinton Shorter. Here is a brief rundown of the interviews we’ve caught wind… Read More
Train Railings Turn To Lightsabers in Japan September 26, 2011To promote the September 16th Blu-ray release of Star Wars: The Complete Saga in Japan, 20th Century Fox Home Entertainment Japan turned handrails of trains in Tokyo into lightsabers. According to Japan Trends, this is the first time the handrails have ever been used for advertising. See another photo after… Read More
Fan-made District 9 Sites September 13, 2009April 20, 2010UPDATE: Fookinprawns.net is now live! Just like I thought, it has a soundboard of Wikus and our favorite lines from the film (including alien speech). The site even has T-Shirts to buy, so check it out! What is the ultimate type of viral marketing? Getting fans to do the advertising… Read More
I saw somewhere that they were matching the HookLineandMinker moon calendar, to the moon on Rocket Poppeteers. Well, July 16th (tomorrow) looks like they match, and, the letter says “count how many stars are on this page” and there are 16. HmmmKeep an eye on Rocket Poppeteers tomorrow.
well depending if you count the stars on the flag on the rocker and the astronauts sleeve.as well as the stars that the father and son are looking at there could be 141.unless you count coop as a star.hmmmmmmmmmmmm