Arcade Fire’s Clever Music Video Corey, September 1, 2010January 2, 2011 It’s been over three years since Arcade Fire‘s last album “Neon Bible” came out. Before “Neon Bible,” “Funeral” came out with the single Wake Up on it. Wake Up is best known as the song in the trailers for Spike Jones’ Where The Wild Things Are. Arcade Fire is one of the biggest and best indie bands in the world, and for good reason: They have yet to put out a bad album. So naturally, I’m a massive fan of them. One may ask, “what does Arcade Fire have to do with a movie, or a viral?”. Well, it’s kind of funny because other than them collaborating on a short film, that’s about it. Until recently, that is. With Arcade Fire’s third album “The Suburbs” making it to the #1 spot on the billboards, film maker Chris Milk has made an interactive music video for a single off “The Suburbs” called We Used To Wait. The Wilderness Downtown is a Google Experiment, which uses HTML5 and stuff I’m not even going to try to explain/understand. Suggested for Google Chrome users, The Wilderness Downtown is a pretty unique little music video. At first it asks you to type in the address of the house you grew up in. Do that and the video loads. You’ll have to watch the video for yourself, because it’s just too awesome to explain. Check out The Wilderness Downtown music video. Viral Marketing Viral Videos Arcade FireGoogleHTML5The Wilderness DowntownWe Used to wait
ARGs & Campaigns “Apollo 18″ Steps Up Viral With Top Secret Document and New Website December 15, 2010April 27, 2011 Last month we told you about Dimension Films’ found-footage thriller Apollo 18, whose plot revolves around the idea that there is a (sinister) reason that we never went back to the moon (at least publicly) after the Apollo 17 mission. There was a strange viral video that accompanied the debut… Read More
Giant Gollum Installed at New Zealand Airport October 27, 2012October 27, 2012 It’s no secret that New Zealand’s recent economy has basically revolved around the Lord of the Rings films being filmed there. In fact, when there was talk that The Hobbit (which at the time was only two films) might not film in New Zealand, some estimated it would cost the… Read More
“Apollo 18” Gets New Trailer and Release Date, Along With A Space Race Timeline June 24, 2011 The musical chairs game that is Apollo 18‘s release date continues. After previously scheduled openings in March, April, August, and even next January, September 2nd has become the new day the found footage sci fi horror opens in theaters. With the new date comes a new trailer from Yahoo that… Read More