Crazy Bradley Cooper Drug Commercial Is Really Viral Video For Movie Dan Koelsch, December 9, 2010December 10, 2010 TMZ of all places reported yesterday on a rather interesting video that’s hit the web. It’s a commercial for a drug called NZT, and Bradley Cooper (though never named) is the sponsor. There’s even a website for the drug. While the ad and website boast the drug’s amazing abilities (and quick results), the side effects are almost comically horrific, so could this possibly be real? The answer, as you may have guessed, is no. Some research quickly guided me to an upcoming movie starring Cooper called Limitless, which happens to be about a powerful top-secret drug that Cooper’s character finds. The simply yet ominously titled drug website, “The Clear Pill”, is crafty at playing it straight and avoiding any reference to the film or any companies/entities relating to any production. The drug apparently enhances your body enough to give you almost super abilities, but the side effects (including death if drug use is stopped) are brutal. The film’s plot revolves around a copywriter who “discovers a top-secret drug which bestows him with super human abilities. As his usage begins to change his life, he begins to consider the drug’s shadowy origins; meanwhile, a group of killers trails his every move.” Also starring Robert De Niro and Abbie Cornish, Limitless opens in theaters on March 18th, 2011. Oh, and in case you still had some doubt in your mind that the commercial is fake and for Limitless, call the toll free number 1-855-CLEAR-PILL, and they’ll set you straight. UPDATE: I got a package in the mail from NZT, check it out here. Viral Marketing Viral Videos Bradley CooperLimitless
Tweet to See an Early Screening of “The Hunger Games” In Your Hometown February 29, 2012February 29, 2012 Just 24 days remain until the release of Gary Ross’ adaptation of The Hunger Games, and to celebrate Lionsgate is allowing you, the fan, to see an early release of the movie via twitter. Only the top four will receive the prize based on how many people tweet a hashtag… Read More
Watch the Live “Rise of the Planet of the Apes” WETA Chat Right Here! (Updated with Footage) April 13, 2011April 13, 2011 Livestream will be hosting an interview with the WETA visual effects team for the upcoming film Rise of the Planet of the Apes called “Weta Live: ‘Apes’ Revealed”, and it goes down at 2:30PM PT/5:30PM ET today. You can watch it right here by clicking through. Read More
Viral Review: The Crazies March 2, 2010March 2, 2010 Back when the trailer for The Crazies was released, there was a link at the end of the clip, pointing everyone towards OgdenMarsh.com. From that point on, all eyes were on this campaign. But why? What was making this one different from all the rest? Well, for starters, it’s a… Read More