“Pacific Rim” Viral Campaign Launches New Emergency Alert Warning System Michael Lee, November 28, 2012November 28, 2012 It’s been a while since we’ve covered anything on Guillermo Del Toro’s upcoming intense sci-fi actioner Pacific Rim. When we last posted on the film, we learned that along with the recruiting posters that were handed out during Comic-Con, there was also a comic-book tie in that would focus on one of the characters before the events of the film took place. Now comes a new viral campaign, which is counting down towards some mysterious yet very cool thing. Hit the jump for more. This new campaign centers on the new warning system created by Pan Pacific Defense Corps, the force that uses large mechanical robots called Jaegers that keeps humanity safe from the threat of monstrous creatures called Kaiju. Now the site doesn’t have much right now. But the countdown has us wondering what will happen in two weeks. There is also a glowing dot located over San Francisco; there you can find a video for the regular test that will warn residents if there is an impending attack. Hopefully these dots will expand to other cities, as the countdown gets closer to reaching zero. The viral campaign has also reached over the Atlantic, where Total Film has come across a leaked memo where a British High Commanding Officer is reaching out to the Japanese force to nominate their fighters for “immediate assignment to the PPDC Jaeger Initative.” The memo has a list of names, but one of them appears to be blacked out. So that’s it, while it may be a small start, it still gives us something to look forward to. Whose name has been blacked out on that memo? What exactly is the countdown on the Pan Pacific Defense Corp counting down to? We’ll have to see where this viral campaign goes from here. [Firstshowing | TotalFilm] News Viral Marketing Viral News Guillermo Del ToroPacific RimPan Pacific Defense Corps.
Picture Slowly Being Revealed on Tron Legacy Zero Hour Site February 18, 2010August 17, 2010 Update: It’s actually text, not a picture. You can currrently make out a few random letters. As the countdown on the Tron Legacy Zero Hour site gets closer to February 24th, we’ve gotten a lot of updates on the viral. Today we have a new tidbit regarding that site that… Read More
Viral Video Round Up: Star Trek, Late Bloomer, Watchmen, Community, and More! May 14, 2011 The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere inbetween. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Mystery Box That Inspired Brad Bird’s “1952” Has Viral Possiblities January 24, 2013March 4, 2013 To say that Damon Lindelof has an affinity towards immersing the audience in mystery would be an understatement. We’ve seen it in Prometheus and we are seeing it again in the Brad Bird-directed 1952. Like Lindelof’s previously penned script, details on what the film is about are slim, hell we… Read More