Tron Tuesday: A New Clu 2.0 Poster and Five New Character Banners Michael Lee, November 2, 2010 Its Tuesday, which means Disney has released yet another Tron-elated promotion for their upcoming film Tron: Legacy. This time we have a poster of Clu 2.0, a program that looks like a young Kevin Flynn who is the film’s primary villain, as well as five new character banners. Click the link to see them all. So far we’ve only seen Clu 2.0 in a few short clips during the last trailer, but now we have our first full body glimpse of what the villainous program looks like. Jeff Bridges will be playing both Kevin Flynn and Clu 2.0 in the film, and his poster debuted on Myspace. Bridges talked about the technology that was able to make him look 30 years younger and how it relates to the film,Both this one and the first one, you were dealing with cutting edge technology within your industry, and that was very exciting. This one makes that one look so … there were no cellphones on that one, no internet, but the essence was the same of ‘doing this new thing.’ This technology that’s used here, is very exciting to me as an actor, because now I can play myself at any age. I can be a four year old kid and the actor would be me. That’s pretty wild! The people at Collider have also found five new Korean character banners. You can see them right below. What does Disney have in store for us next week? You will just have to come back here to find out. Viral Marketing Tron LegacyTron Tuesday
The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago March 21, 2011July 6, 2011I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor… Read More
Mission Icefly Leads To Survival Code July 1, 2011Yesterday afternoon, Mission Icefly commenced. The activity was part of the Test Subjects Needed ARG from 42 Entertainment, and by all accounts is a marketing campaign for Wrigley’s new flavor of their 5 Gum brand. Those in denial or simply itching for a good ARG to follow participated in the… Read More
Viral Video: 28 Drinks Later January 22, 2010January 22, 201028 Days Later is one of my favorite films (I admit I have a soft spot for zombie flicks). I’ve seen a few parodies of the film before, but this one is so far my favorite. Originally featured on Funny or Die, 28 Drinks Later tells the story of a… Read More