Interactive Map For “Battle: Los Angeles” Has Hidden Sounds Scott Caldwell, December 1, 2010January 19, 2011 With the official launch of the Battle: Los Angeles teaser site, comes a new interactive map that offers up different types of media, all based on current, and previous attacks, throughout the world. Take a look to see the obvious, but keep reading to find out the not so obvious and possible future viral pieces to the map. Very similar to the MNU map from District 9, Sony has given us yet another map for their newest release, Battle: Los Angeles. Not so much used for the “hey, I saw an alien” approach that we’ve seen in the past, however more for informational purposes as to past, and more importantly, current attacks.While “Past Sightings” gives you insight into historical reporting of UFO’s via Wikipedia (giving it that more realistic feeling), the “Attack in Progress” sections offers up short viral clips from news reports and home videos of the attacks taking place.Of course, here’s where we come in. While all of this is great, and leads to some pretty cool clips, not everything this site can do it highlighted or right in front of you. As MovieViral’s forum member, OmegaXI points out, there are hidden pieces to the map that may, or may not lead to anything.There are two set of radio signals that are coming from the map, if you place your cursor over the right spot. And they are:The first one sounds like a radio transmission in English, it is in 3 locations on the map: – Puerto Rico – Around the Hudson Bay area in Canada – And west of Panama in the oceanThe 2nd signal that comes up sounds scrambled and is located in: – Indonesia – Madagascar – North Western Russia along the coast (East of Scandinavia)These could be random noises, they could be mistakes in the site, or they could lead to something larger. Keep checking back to the site to see what else is found.Battle: Los Angeles is in theaters March 11, 2011 ARGs & Campaigns Viral Marketing Viral News Battle: Los AngelesDistrict 9SonyWATCH
Second “Tron 3” Teaser Now Online March 28, 2011March 29, 2011The Tron: Legacy Blu-Ray (out on April 5th) promises to have several easter eggs, as would be expected from a film with just a vast viral campaign. We’ve already been leaked a ten minute short film titled “The Next Day”, which both fills in the gap between the two Tron… Read More
Toy Story 3 Oscar Campaign Gets Noticed December 28, 2010Almost every film with a shot at an Oscar (and even some that don’t) starts a campaign around this time of year for their respective category. Usually they are simple and uninteresting, thus go unnoticed. However, Disney’s Best Picture campaign for Toy Story 3 is drawing attention for its unique… Read More
12 Days of Viral – DAY EIGHT December 20, 2009December 20, 2009On the eighth day of viral, my movie gave to me….. Contests and winnings Not too many virals are going this route, but when they do, the response is overwhelming. 2012 in fact had a couple of contests rolled into one campaign. First they had the ambassadors program. A simple… Read More