UPDATED: Puzzling New Viral for “The Hunger Games” Michael Lee, December 15, 2011December 15, 2011 UPDATED: All the pieces have been collected, and the new poster for The Hunger Games has been revealed. Hope you all had fun looking for the pieces! Scroll to the bottom of the article to see the new poster. The original article follows.Today marks 100 days until Gary Ross’ adaptation of The Hunger Games, the popular trilogy of books written by Suzanne Collins, hits theaters on March 23, 2012. If you’ve been keeping up to date with the viral for The Hunger Games, then you are in the loop. But for those who haven’t, here’s the cliff notes version: district registration and a chance to run for mayor of your district. Now comes a brand new puzzling viral. Hit the jump for more.A new poster will debut to mark the 100-day countdown to the release of The Hunger Games (can you believe it?). But its not as simple as clicking a few links. The poster has been divided into 100 pieces and spread across the internet. Fans (this is where you the reader comes in) will have to collect 100 pieces of the puzzle in order for poster for The Hunger Games to be revealed. But how do you locate these pieces?Well to collect these pieces, fans will need to search twitter for the #HungerGames100 hashtag. Once they collect all 100 pieces of the puzzle they will be able to upload a photo of the poster to their Facebook page. Don’t forget to tag the official Hunger Games page when you do. Twitter is a vital part of this viral game, and you will need to use the site in order to play. Below is our very own piece of the puzzle, 25/100, that you can use as a starting piece before your search for the other 99 begins. And here is the link to that piece. Refer to the official Hunger Games Facebook page, if you are having trouble with any of the links.Head to the official Hunger Games Facebook page for more details. Viral Marketing LionsgateThe Hunger Games
“The Girl with the Dragon Tattoo” Viral Has Fans Hunting Flowers October 24, 2011October 24, 2011What I love about movie virals are the scavenger hunts, the fan interaction, and most of all the way it draws you into the world of the movie. The Dark Knight, Limitless, and Tron Legacy have all done that, and now the people behind The Girl with the Dragon Tattoo… Read More
Tron Legacy Coming To Disneyland August 6, 2010Disney hasn’t been shy about using its theme parks to market their upcoming blockbuster Tron Legacy, as they’ve already tricked out their monorails to look like Light Cycles. There’s even been rumors of adding a Tron ride to the parks. However, we now have confirmation that Tron Legacy will have… Read More
“The Hunger Games” Viral Unveils The Capitol Seal and District Registration August 31, 2011September 3, 2011The Hunger Games fans have been eagerly waiting to see what the distorted image would reveal and after two days of tweeting signals, the Capitol website has been updated to reveal the Capitol seal. But there is much more when you click on the seal. So hit the jump to… Read More