Swag From “Tron: Legacy” and “The Dark Knight” Viral Campaigns On Auction Dan Koelsch, July 12, 2013July 12, 2013 Briefly: Did you miss out on the cool swag from the viral marketing campaigns of The Dark Knight and Tron: Legacy? Well, you’re in luck. Today starts an auction for various items from these ARGs and more. The proceeds go to help fund ARGFest-o-Con 2013, which has its festivities in Seattle later this month. Items include Flynn Lives t-shirts, Why So Serious clown masks, and more. Viral Marketing The Dark KnightTron Legacy
Tron Legacy Officially To Return to Comic-Con June 17, 2010This is one we saw coming from a mile away, but it’s nice to get the official word. Disney is bringing back Tron Legacy to San Diego Comic-Con 2010, this time with a panel that promises surprise guests. Read the complete press release after the break. Read More
Tourism New Zealand Hosts “The Hobbit” Contest at Comic-Con June 30, 2012If you’re a big fan of the Lord of the Rings series and are looking forward to this December’s The Hobbit: An Unexpected Journey, then you might want to get down to San Diego Comic-Con this year. Tourism New Zealand is hosting a contest where you get a 6 day… Read More
“Green Lantern” Viral Responds to Readers May 11, 2011May 11, 2011As the release date for Green Lantern draws near, advertisements for the film are starting to appear. With trailers, tv spots, and toys being the usual go to ads, WB has not forgot to reach out to the Internet audiences. Their virals have led up to an ARG and a… Read More