This Week In Viral: Terminator Viral Ends? Dan Koelsch, May 25, 2009April 30, 2010 Terminator Salvation opened this weekend, and thus another viral ends. Or does it? One of the challenges of covering viral campaigns is knowing when they really end. Usually it’s the weekend, if not the day, the movie opens in theaters. However, even if the main viral campaign ends, tidbits of it may linger for months (see: Cloverfield), usually in anticipation of the DVD release or even a sequel. Also, the websites created for these campaigns seem to last far beyond the movie’s opening, so anything’s possible. The Terminator viral fits the bill for a viral that ends but leaves enough openings for more updates in the future. The group from resistorbeterminated.com seem to think they’ve won a major battle against Skynet, but it mirrors an ominous plot-point from the film itself. Also, the Skynet webpage is stuck on the “…RECALCULATING…” message, so who knows what could happen next? However, as of the writing of this article, there have been no updates for about 4 days. So, looks like we can close the book on the Terminator Salvation Viral Campaign…for now. For more viral news from this week, check out our latest articles: Transformers 2 Viral Begins First Surrogates Trailer Hits That’s it for this week’s TWIV. As always, our staff can only cover a fraction of the news, so to keep up-to-date, go to our Official Forum. Keep searching for viral, you never know where you’ll catch it. Viral Marketing Resist or Be TerminatedSkynetSurrogatesTerminator SalvationTransformers
What Is The #Super8Secret? June 2, 2011Briefly: While that may seem like a loaded question with such a secretive movie and viral campaign, a new viral website has popped up (via @Super8Movie) that asks just that. We have nothing to go on, so check out Super8Secret.com and give us your best guess on what this is… Read More
Help Find Elizabeth Burke Through New “White Collar” Social Experience January 4, 2012January 4, 2012At the end of the summer finale, the wife of FBI agent Peter Burke, Elizabeth Burke, was kidnapped by criminals searching for Neal Caffrey’s stolen Nazi treasure. USA Network is now giving fans the chance to help find Elizabeth via a new, immersive social experience, leading up to the mid-season… Read More
Tron Legacy at Comic-Con: Viral Update and Video of Panel, Press Conference, and Flynn’s Arcade July 23, 2010October 18, 2011Wow, yesterday really was Comic-TRON here in San Diego, and I’ve got the video to prove it. After a great Disney panel that featured 90% Tron Legacy, the scavenger hunt began to get access to Flynn’s Arcade. I was fortunate enough to get in, and it was amazing. The fun… Read More