This Week In Viral: Terminator Viral Ends? Dan Koelsch, May 25, 2009April 30, 2010 Terminator Salvation opened this weekend, and thus another viral ends. Or does it? One of the challenges of covering viral campaigns is knowing when they really end. Usually it’s the weekend, if not the day, the movie opens in theaters. However, even if the main viral campaign ends, tidbits of it may linger for months (see: Cloverfield), usually in anticipation of the DVD release or even a sequel. Also, the websites created for these campaigns seem to last far beyond the movie’s opening, so anything’s possible. The Terminator viral fits the bill for a viral that ends but leaves enough openings for more updates in the future. The group from resistorbeterminated.com seem to think they’ve won a major battle against Skynet, but it mirrors an ominous plot-point from the film itself. Also, the Skynet webpage is stuck on the “…RECALCULATING…” message, so who knows what could happen next? However, as of the writing of this article, there have been no updates for about 4 days. So, looks like we can close the book on the Terminator Salvation Viral Campaign…for now. For more viral news from this week, check out our latest articles: Transformers 2 Viral Begins First Surrogates Trailer Hits That’s it for this week’s TWIV. As always, our staff can only cover a fraction of the news, so to keep up-to-date, go to our Official Forum. Keep searching for viral, you never know where you’ll catch it. Viral Marketing Resist or Be TerminatedSkynetSurrogatesTerminator SalvationTransformers
Tron Legacy: Theater Standees Use QR Codes August 29, 2010December 2, 2010We’ve been keeping tabs on talk that some of the Tron Legacy standees in movie theaters have QR codes alongside them. Now we have proof of at least one in Ohio, which leads to a cross-promotional website for that particular movie theater. It in, it says that Encom is sponsoring… Read More
“The Walking Dead” Uses Viral Marketing Zombies To Prank NYC February 6, 2014February 6, 2014First it was the psychic in the coffee shop, then it was the demon baby terrorizing bystanders, now in anticipation of The Walking Dead coming back, the folks over at AMC prepared a frightful surprise for the citizens of New York City. Looks as though unsuspecting pedestrians have had run-ins… Read More
Viral Video: The Teenage Mutant Ninja Turtles Use Their Weapons March 17, 2010Everyone loves the Teenage Mutant Ninja Turtles, but despite having some cool ninja weapons, they never really used them. Thanks to CollegeHumor, we know have a good idea why: There probably wouldn’t have been any sequels. Check out the video after the jump. Read More