This Week In Viral: Terminator Viral Ends? Dan Koelsch, May 25, 2009April 30, 2010 Terminator Salvation opened this weekend, and thus another viral ends. Or does it? One of the challenges of covering viral campaigns is knowing when they really end. Usually it’s the weekend, if not the day, the movie opens in theaters. However, even if the main viral campaign ends, tidbits of it may linger for months (see: Cloverfield), usually in anticipation of the DVD release or even a sequel. Also, the websites created for these campaigns seem to last far beyond the movie’s opening, so anything’s possible. The Terminator viral fits the bill for a viral that ends but leaves enough openings for more updates in the future. The group from resistorbeterminated.com seem to think they’ve won a major battle against Skynet, but it mirrors an ominous plot-point from the film itself. Also, the Skynet webpage is stuck on the “…RECALCULATING…” message, so who knows what could happen next? However, as of the writing of this article, there have been no updates for about 4 days. So, looks like we can close the book on the Terminator Salvation Viral Campaign…for now. For more viral news from this week, check out our latest articles: Transformers 2 Viral Begins First Surrogates Trailer Hits That’s it for this week’s TWIV. As always, our staff can only cover a fraction of the news, so to keep up-to-date, go to our Official Forum. Keep searching for viral, you never know where you’ll catch it. Viral Marketing Resist or Be TerminatedSkynetSurrogatesTerminator SalvationTransformers
Dan’s High Five: 5 Ways to Accidentally Start a Zombie Apocalypse October 18, 2009June 8, 2010There are a lot of ways to create a zombie. So many, in fact, that many films don’t even show you how a zombie infestation started. They leave it to your imagination, which is usually a good thing, because it’s hard (and usually boring) to show how it all starts…. Read More
Different Versions of “Super 8” TV Spot Reveal More Clues and Questions February 8, 2011March 11, 2011Today we found out that there in fact at least two (and possibly three) versions of the Super Bowl TV Spot for Super 8, between what aired and what’s online (available in HD from Apple).The much-talked-about images within the final shot of the lens are actually different in each version,… Read More
Kick-Ass: Live Facebook Interview With Director Matthew Vaughn; New iPhone App and Trailer March 20, 2010The theatrical release of Lionsgate’s Kick-Ass is less than a month away, and all the Internet promotions are starting to pour in. Director Matthew Vaughn is taking part in live interview on Facebook, there’s now an iPhone/iPod Touch App for the film, and we have a few new TV spots… Read More