This Week In Viral: Terminator Viral Ends? Dan Koelsch, May 25, 2009April 30, 2010 Terminator Salvation opened this weekend, and thus another viral ends. Or does it? One of the challenges of covering viral campaigns is knowing when they really end. Usually it’s the weekend, if not the day, the movie opens in theaters. However, even if the main viral campaign ends, tidbits of it may linger for months (see: Cloverfield), usually in anticipation of the DVD release or even a sequel. Also, the websites created for these campaigns seem to last far beyond the movie’s opening, so anything’s possible. The Terminator viral fits the bill for a viral that ends but leaves enough openings for more updates in the future. The group from resistorbeterminated.com seem to think they’ve won a major battle against Skynet, but it mirrors an ominous plot-point from the film itself. Also, the Skynet webpage is stuck on the “…RECALCULATING…” message, so who knows what could happen next? However, as of the writing of this article, there have been no updates for about 4 days. So, looks like we can close the book on the Terminator Salvation Viral Campaign…for now. For more viral news from this week, check out our latest articles: Transformers 2 Viral Begins First Surrogates Trailer Hits That’s it for this week’s TWIV. As always, our staff can only cover a fraction of the news, so to keep up-to-date, go to our Official Forum. Keep searching for viral, you never know where you’ll catch it. Viral Marketing Resist or Be TerminatedSkynetSurrogatesTerminator SalvationTransformers
2012: BE THERE! October 2, 2009October 2, 2009Something big is going to happen..but what? Soren Ulfert’s blog is telling us where and when, just not what we can expect. Two days before our… party… I’ll send my message out to you from 8am to noon. One day before I’ll transmit from 3pm to 6pm. For now, go… Read More
UK Viral Campaign Launched For Supernatural January 14, 2010January 14, 2010The United States can’t have all the fun when it comes to ARG and viral campaigns, so I’m sure it will please our contributor Iain that the show Supernatural will have an ARG in the United Kingdom. The UK TV station LIVING is debuting season 5 of the show (produced… Read More
Gentlemen Broncos Goes Viral September 2, 2009Fellow viral fans, we have a new campaign to follow…Gentlemen Broncos! The third film from Napoleon Dynamite director Jared Hess, Gentlemen Broncos tells the story of a high school writer who submits an original work to a contest only to later discover it has been plagiarized by famous writer Ronald… Read More