Comic-Con 2009: Pre-Game Viral Marketing Ian DeVere, July 22, 2009June 6, 2010 Woohoo! Comic-Con starts tomorrow down in San Diego, California. Make sure to follow our Comic-Con coverage live from staff writer David!Alright, down to business. The show starts tomorrow and people who are already down there are spotting early viral marketing from different movies, namely 2012 and District 9. On the District 9 front, our friend Alex Billington over at FirstShowing snapped this awesome little pic of the District 9 truck that will be at Comic-Con: Notice how that’s the exact same truck seen in the trailers. Moving onto 2012 now, another friend of ours, Peter Sciretta from /film took these couple pics of 2012 viral posters from around the area: Also, this email was just sent out from IHC:I am happy to announce that, at Comic-Con in San Diego, the IHC will be looking for people to participate in our prestigious IHC Ambassador program. Our Ambassadors will receive access to exclusive resources and information from the IHC.I would particularly urge you to do your utmost to become an Ambassador.If you or someone you know is planning to go to Comic-Con, be on the lookout for the postcard we will distribute there. Youll also want to follow @TheIHC on Twitter. This will be the main way in which we will communicate information about how one can become an Ambassador. We’ll also be seeking Ambassadors among those who can’t make it to San Diego, so it’s crucial to follow us on Twitter. So that’s it for the pre-game festivities (or is it?), make sure you check back here frequently for our 2009 Comic-Con coverage, starting tomorrow! District 9 hits theaters everywhere on August 14th, 2009. 2012 will arrive in theaters on November 20th. Comic-Con Events Viral Marketing 2012Comic-ConDistrict 9
District 9 – Viral Videos Galore! July 10, 2009July 10, 2009With the release of this week’s exciting trailer, is starting to let the viral out of the cage. Viral that once was thought to be dead is starting to come back to life. D-9.com has two new videos up, so click on the yellow dots that you see on the… Read More
The Tron Sequel Soundtrack That Never Was March 29, 2010March 29, 2010Did you know Tron Legacy is not Disney’s first attempt at a Tron sequel? Given the cult following of the original and the advancements in computer generated effects, there was some speculation in 1999 that Disney was working on a sequel with Pixar. Now someone has claimed they were hired… Read More
ARGs & Campaigns Let Me In Wraps Up Viral Campaign With Behind the Scenes Footage and a Blast From The Past September 11, 2010September 11, 2010We have one more viral reveal for Overture’s Let Me In, and fortunately it’s not as difficult to get to. If you type in one of the posters’ taglines, “Innocence Dies, Abby Doesn’t”, as a URL, you get a behind-the-scenes clip hosted on the site’s Facebook app. MovieViral has also… Read More
I heard they were giving out stuff at the Con, does anyone know how I can snag some free IHC swag since I don’t live in San diego? Or is there a way I can sign up for the raffle I heard about?
Hi Marc-Not sure where you’d be able to grab 2012 swag anywhere, but I think our Comic-Con reporters grabbed a bunch of different things there that we plan to give away. I’m not positive what we do and don’t have, but you’ll know soon.