District 9 Interview Videos Scott Caldwell, July 23, 2009January 16, 2010 If you head over to D-9.com, you will see they have loaded up videos of 6 new interviews. However, this time they look to be interviewing people OUTSIDE of Johannesburg, and none of them seem to care for the Non-Humans. I apologize, but I can’t get them to not auto-run. Viral Marketing District 9
Repo! vs. Repo February 28, 2010February 28, 2010What happens when you have two films, two years apart, and the same premise for their story? Other than confusion, you may start to take sides. That’s exactly what is happening with the new film, Repo Men, and the 2008 film, Repo! The Genetic Opera. You have two films so… Read More
Piranha 3D Campaigns For An Oscar August 17, 2010One of the reasons that Piranha 3D has a special place in my heart is that it knows what kind of movie it is. It doesn’t try to be anything more than a silly, over-the-top, bottom of the barrel, horror film. The marketing so far has supported that, and it… Read More
Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More