Exclusive 2012 Posters Scott Caldwell, August 27, 2009August 27, 2009 Sony Pictures had a tweet today in regards to “Rio, D.C. and L.A. get destroyed”. Click on the link, and sure enough, they are all being destroyed. Then again, during the apocalypse, not much is safe. Take a look at these great posters. The end of the world is coming November 13 Don’t forget to check out the forum for all 2012 discussion (here) as well as become an advocate in my running for Post-2012 Leader. News Viral Marketing 2012
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011 Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
ARGs & Campaigns Warner Bros. Wants You To Prepare For “Into The Storm” March 25, 2014March 25, 2014 This is some very resourceful marketing. To hype up the release of it’s first trailer in theaters March 28, Into the Storm has sent out a handy-dandy survival kit. Warner Bros. has put together an emergency preparedness kit filled with glowsticks (for lighting the way not rave dancing), water, tools… Read More
NBC’s “Revolution” Gets Web Prequel February 27, 2013February 27, 2013 NBC’s new hit show Revolution comes back for the second half of its first season on March 25th, but you’re in luck if you can’t wait until then. NBC has posted the first episode of a prequel web series called “Enemies of the State”. Check it out, along with a… Read More