District 9 Viral: “George” Explained and Christopher Addresses Arc Gun on Ebay Dan Koelsch, August 6, 2009August 6, 2009 On a call with a Sony representative today, we got a little insight into the reasoning behind the change in names of the blogger on MNUSpreadsLies.com. If you don’t know what I’m talking about, read my original article about it. Apparently, the blog site was originally designed to be autonomous from the film. This was in part due to the fact the site was created before production had ended, so they were not sure whether or not they could tie it into the film. Once the film was locked, they reassessed the situation and went ahead and connected to the film’s character Christopher to the site. This was right around the time they restarted their viral, so only us diehards would really know the difference. Speaking of Christopher’s blog, he has a new post talking about the Arc Gun that is on Ebay. You may remember our original article on the prop gun’s auction. Of note is that Christopher treats the auction like it’s for a real gun. In the District 9 viral, Christopher is a non-human who blogs about how Multinational United mistreats his species. For more information on the viral and movie, check out the District 9 page. District 9 opens nationwide August 14th. Advance tickets are available on Fandango. Viral Marketing District 9
Watch The Office Employees Talk About The Olympics February 22, 2010February 22, 2010NBC may be getting a lot of flack lately for (amongst other things) their tape delayed coverage of the 2010 Winter Olympics, but they are definitely promoting the heck out of it. Check out their latest cross promotion involving a little paper company after the jump. Read More
New Iron Man 2 Poster and a Clue! December 10, 2009December 10, 2009Finally! The wait is over and it’s kicking off! Whilst everybody is drooling over the new Whiplash poster which you can see below, SuperHeroHype have produced a far more mysterious picture. It seems that Paramount has sent the guys at SuperHeroHype a picture of an article that appears to be… Read More
More Music Videos For Haiti Go Viral March 15, 2010While the “We Are the World” remake has received mixed reviews, it’s also gotten millions of views, and raised hundreds of thousands of dollars in support of the Haiti relief efforts. Since it came out, several other collabrotative songs and videos have been released from around the world. Watch a… Read More