Sherlock Holmes: To know, to dare, to will, to keep silence… Nick Butler, August 21, 2009June 6, 2010 Yesterday on twitter @wbpictures posted a link to a Sherlock Holmes related viral website. The website displayed a video after typing in the password IRENE, which is the name of one of the characters. Evidently the words spoken are a direct quote from a book by Éliphas Lévi called Transcendental Magic: Its Doctrine and Ritual.Four specific words, to Know, to Will, to Dare and to Keep Silent are also known as the Four Powers of the Sphinx as well as the Witch’s Pyramid. Apparently, when one tries to become a witch they work towards achieving these strengths, hence “the Witch’s Pyramid.”So it looks as if this viral is mending together Sherlock Holmes as well as witch craft, or something of the sort. I’m quite suprised at the depth this viral has gone so quickly. And, apperently Warner Bros. attempted to launch this at Comic Con, but failed to.thebruce from Unfiction (and wikibruce.com) picked these up (below) at a WB booth in San Diego, but didn’t even think to look twice at them. When put together, the numbers above the words create an IP address, the same one Warner Bros. tweeted yesterday.We’ll be following this viral campaign closely and see how it develops from here on out.A big thanks to the Unfiction forums for figuring all this out. Viral Marketing Comic-ConSherlock Holmes
Sherlock Holmes: The Game Is Afoot! October 30, 2009It seems Warner Bros. has decided to reignite the Sherlock Holmes viral campaign, sending out a new email (or telegraph, rather) earlier today. The email reads: DETECTIVE London seethes with crime — STOP — find your partner upon whom you will rely — STOP — evidence secured for your advance… Read More
Fake Terrible Ads Headline Viral Campaign for “100 Bloody Acres” May 13, 2013100 Bloody Acres is an Australian Horror Comedy about two brothers who sell fertilizer and use human parts as their “special ingredient”. To help promote the movie, Campfire & GMD Studios have created some deliberately awful amateur commercials for Morgan’s Organic Fertilizer. Check them out after the break, as well… Read More
Short Film “Mortal Kombat: Rebirth” Debuts Online June 8, 2010Today there was some mystery brewing about a short film that debuted on YouTube yesterday titled Mortal Kombat: Rebirth. The 8 minute long video looks well done (and possibly made with at least some budget), but there is very little info given about who made it and why. There are… Read More
You’re welcome by the way for the info about Transcendental Magic. You could have at least mentioned that you got that information from my website instead of pretending like you figured it out.
What? I source all of my articles appropriately, because I hate it when people don’t source me. I’ve honestly never seen your website, I got all of my information from Unfiction. It’s the last post on this page: http://forums.unfiction.com/forums/viewtopic.php?t=28307&start=15If he got it from you, and didn’t source you, then it’s not really my fault.
I’m surprised that WB couldn’t make this work from Comic-Con directly. They had to nudge it themselves lol.
You’re right, I apologize and no they did not give a reference.The new movie is not based on any of the books, it’s based on a comic “Sherlock Holmes Vol 2” The Return of the Devil.The four words of the magus are Air, Earth, Fire, and Water.You can find out more of what I have discovered at http://www.sherlockholmesviral.com
After further research I’ve discovered that the movie is not based on the comic, it has a few similarities but not close enough to be based on the comic.