(Finally!) A Viral from a Galaxy Far, Far, Away Alex Gerage, September 6, 2009September 6, 2009 As a huge Star Wars fan, I was thrilled to see an interview pop on Wired.com where writer John Scott Lewinski interviewed a member of the Star Wars: The Clone Wars universe. Not series director Dave Filoni or a member of the voice cast mind you, but one of the characters themselves…bounty hunter Cad Bane! For fans of the animated series, you will remember Bane from the season finale, where he orchestrated an elaborate hostage situation in the Senate Building on Coruscant. The episode established him as total badass, and I’m stoked for his return in season two. The interview itself is fairly short, but Bane does share his thoughts on his line of work, the death of Jango Fett, and his approach to dealing with Jedi. While this certainly isn’t the most comprehensive viral, I love this approach by Lucasfilm to market the upcoming season of The Clone Wars. To me, there’s no richer franchise for a viral than Star Wars, and although I don’t see them putting forth the effort into a full blown viral ARG anytime soon, I will take these web treats when I get them. The Clone Wars resumes October 2nd on Cartoon Network. Viral Marketing Star Wars: The Clone Wars
Tron Legacy Viral Updates, Extended In-game Interview March 30, 2010December 3, 2010Tron Legacy saw a few significant updates today including the unedited IGN interview with Alan Bradley, the Executive Consultant of Encon International. In addition, FlynnLives.com is getting their preparations ready for the Encom press conference which is only a few days away. Check out the video and how you can… Read More
Viral Video: Back To The Future Reenactment January 25, 2011YouTube superstars Barely Political have teamed up with car-centric BBC television Top Gear to bring you a pretty funny video in which Mark and Todd end up re-enacting Back to the Future in their office when they’re trying to make Mark’s first car sound cool. Watch the funny (and sometimes… Read More
Muse Launch Viral Campaign for The Resistance July 19, 2009Muse, seemingly everyone’s favorite British rock band at the moment, have launched a viral campaign for one of their songs off their album, entitled ‘The Resistance’. The song, United States of Eurasia, has been divided into snippets and put onto USB ports, which in turn have been hidden in Berlin,… Read More