Surrogates Featurette Should Turn You Around Dan Koelsch, September 7, 2009September 7, 2009 Update: Geez, I’m 2 for 2 this weekend. Contributing editor Scott notified me that the video is not new. IGN posted it a few weeks ago. Click HERE for the original article we posted about it. As many readers of this site know, I have been a big advocate for the upcoming Surrogates film, starring Bruce Willis and directed by Jonathan Mostow. Some have been critical of it, mainly noting Willis’ bad toupee among other insignificant details. However, the concept (based on Robert Venditti’s graphic novel) is amazing, and the action looks pretty cool. Film School Rejects posted this video today which drives the point home for me: I love how the surrogate robots have enhanced abilities and can really take a beating. There’s lots of potential for carnage. I am also captivated by the potential social commentary on people living their lives vicariously through something else (i.e. the Internet). What do you think of the footage? Surrogates opens September 25th. Check our Surrogates Page for more information on the film and it’s viral campaign. News Surrogates
FOX and NBC Fall Pilots’ Viral Potential May 23, 2011Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you. Read… Read More
Exclusive IMAX ‘Star Trek Into Darkness’ Preview Attached to ‘The Hobbit’ November 14, 2012November 16, 2012For months now, fans have eagerly awaited a look at official footage from J.J. Abrams’ follow up to the 2009 hit, Star Trek, and now they will get more than they’d hoped for! Warner Bros. and Paramount Pictures will team up in a mutually beneficial venture and present a 9-minute… Read More
Facebook and Discovery Have Literally Gone “Viral” July 20, 2010July 20, 2010Look out Farmville! You are about to have your ass kicked by something so much more real than housing a turtle, or finding gold in your corn field. Granted, I have no idea what you do in Farmville, because I block that stupid thing, but what I do know is,… Read More