Zombify Yourself! Alex Gerage, September 10, 2009April 30, 2010 How did we miss this? We’ve mentioned before the viral happenings surrounding the upcoming horror comedy Zombieland, most notably the clips of Jesse Eisenberg and Woody Harrelson explaining the 47 rules of Zombieland. Well, the folks behind the October film have also introduced a viral site that allows you to actually zombify yourself! Head on over to Zombify-Yourself.net to undergo the change from human to zombie. Once there, follow the steps by uploading a picture of yourself and adding grotesque versions of eyes, noses, mouths, and more to get “in character.” It may take time getting used to resizing the different graphics, but once you do, I think you’ll have a blast. When you’re done, the site provides easy links to Twitter and Facebook so you can share it with your friends. To me, this site captures the essence of what viral marketing is meant to achieve. It has taken someone like me, who has never been a horror film fan and was not particularly interested in the movie, and turned me into a big time follower. One immediately gets a Shaun of the Dead vibe after watching the trailer, which makes me hope this will be a surprise hit this fall. Plus, with its solid cast of Eisenberg, Harrelson, Emma Stone, and Abigail Breslin, I find myself rooting for Zombieland’s success come October 15. Check out the work yours truly had done after my trip to the site, and be sure to try it out on your own! Viral Marketing ZombielandZombies
You Don’t Need a VCR to Watch These Three Clips From “Paranormal Activity 3” September 27, 2011Back in July, we turned our attention to Darren’s Timeless Memories, a small viral site conducted by Paramount Pictures to promote Paranormal Activity 3. The site hinted at who should we expect to see in the highly anticipated prequel and now the studio has mailed out VHS tapes to blogs… Read More
Law Abiding Citizen: Trailer Mash-Up Contest October 8, 2009What happens when you take a highly anticipated film, smash it into tiny pieces, and then let YOU, the viewer, put it all back together again? YOU GET A CHANCE TO WIN SOME GREAT STUFF! IGN and Overture Films are allowing you the chance to make your trailer for Law… Read More
HitRECord Kicks Off Tour and Makes Big Announcement November 14, 2012Editor’s Note: hitRECord is an online collaborative production company founded by actor Joseph Gordon-Levitt. The following is a review by friend of the site Jackie Tuttle of the first night of the organization’s “On the Road” Fall tour. I will not kick a fan girl in the shins… I will… Read More