Everyone in UK to be Replaced by a Surrogate Iain Welford, September 15, 2009September 15, 2009 So imagine my surprise as I’m reading through The Sun’s website, the biggest national newspaper here in the UK, and read the headline “Robots to replace humans”. Well, I was intrigued to say the least! What a great headline, and it seems to have some truth behind it. Well, truth if your name happens to be Bruce Willis and you like to be surrounded by blue screens whilst filming your latest blockbuster. The article is apparently an advertisement for the Disney film Surrogates. The Sun has reported that a “leak” from M.I.T. has indicated that they intent to create and sell robots that are operated by mind control, called “surrogates”. Catchy! It reports that the UK public (i.e. me) will be lead into buying a surrogate to control and represent themselves outside the house. This would certainly help me knock out articles for MovieViral quicker. They go on to report how this will become a deterrent for terrorism and explain the surrogates conception and also a secret raise in tax which will help fund my successor. The article is definitely worth a read, and it’s great that The Sun has put its tongue in its cheek and joined in as part of the viral for a film in which I’m becoming rapidly more interested as the viral steps up closer to it’s release date. I like the concept of the film, and I like the clips and hope the movie will be as good. Will you be going to see it on opening weekend, September 25th? Leave your thoughts below. Viral Marketing Surrogates
Help Promote “The Amazing Spider-man 2” To Earn Points And Plenty Of Fantastic Prizes November 6, 2013November 6, 2013Do you enjoy all the pre-release marketing for your favorite and most anticipated upcoming films? Well, if you do then the fine folks over at Sony want your help in spreading the word about the upcoming sure-to-be blockbuster, The Amazing Spider-man 2. Sharing content isn’t anything new, we post trailers,… Read More
Viral Marketing Viral Halloween Recap: Legendary And YouTube’s House Of Horrors Celebrates Genre On The Web November 3, 2014November 3, 2014Legendary and Guillermo Del Toro’s collaboration with Youtube culminated with a Halloween party to celebrate the programming created from the horror shorts submitted to the House of Horrors competition. Creators, attendees were able to tour the Crimson Peak sets that were used in the films produced from the horror initiative… Read More
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More