Two New Extended Clips for Surrogates Dan Koelsch, September 24, 2009 With Surrogates releasing in theaters tomorrow nationwide, there has been a lot of clips and interviews this week to promote the film. Today we got two extended clips thanks to Trailer Addict. The first, titled “Newsreel”, gives a timeline of the evolution of the surrogate. The interesting thing I saw in here was how there are “Surrogacy-Free” zones around the country, set up by those who oppose the concept, who themselves are headed by Ving Rhames’ character. Sounds like a great idea for a viral, huh? (Hint Hint to Disney). Here’s the video for that: The second clip, titled “No Accident” is an extended version of the car collision we’ve seen in several other clips and trailers. Obviously, as the title suggests, this “accident” is suspicous. This clip showed me two things. One, Bruce Willis is one tough cookie. Two, I think we’ll see a lot of fun surrogate action sequences. Here’s the video: These clips both really excited me for the film, but the lost viral potential really saddens me. Ving Rhames’s anti-Surrogate group could have gone the way of MNU Spreads Lies (for District 9) or Tidowave (for Cloverfield) and had websites, videos, etc. To my knowledge this is Disney’s first viral attempt (Tron Legacy is second, but that is being done by the revered 42 Entertainment), so I shouldn’t be surprised. What do you think of the clips? Does Bruce Willis still have it? News Surrogates
Twitter To Beta Test New Marketing System Based On Movies-Related Tweets September 29, 2014September 29, 2014For press members that attend screenings, we normally tweet our reactions to the film we just saw on twitter. Depending on how bit the film is, a director, member of the cast, or even the studio itself might retweet it for more publicity and free marketing. Depending on your opinions… Read More
Gameloft Teases “Captain America: The Winter Soldier” Official Game February 6, 2014April 15, 2015Popular game developer Gameloft is offering a first look at the official game for the upcoming movie Captain America: The Winter Soldier. Given the recent Super Bowl trailer hype and comic releases, this should help keep the marketing attention on the film, now just a couple months away. Hit the… Read More
Final “X-Men: Days Of Future Past” Trailer Finally Sees Mutants Fighting Sentinels April 15, 2014April 17, 2014After some truly astonishingly weird Carl’s Jr. ads, and an wonderful viral marketing campaign, Fox has released one final trailer for X-Men: Days Of Future Past. And it is a pretty exciting trailer, especially since the last few felt lackluster. You know the story, the war between mutants and humans… Read More