Law Abiding Citizen: Trailer Mash-Up Contest Scott Caldwell, October 8, 2009 What happens when you take a highly anticipated film, smash it into tiny pieces, and then let YOU, the viewer, put it all back together again? YOU GET A CHANCE TO WIN SOME GREAT STUFF! IGN and Overture Films are allowing you the chance to make your trailer for Law Abiding Citizen, the film set for release on October 16th. It stars Gerard Butler (300) who plays a vigilante out for “justice” on those who took the lives of his wife and daughter. And when the lawyer assigned to the case, played by Jamie Foxx (Ray, In Living Color) doesn’t put the killers away long enough, Gerard does. lawabidingcitizen.ign.com lets you be an editor for a day. You are given clips, graphics, sound effects, and even backing music. Place them together, and the winner receives some pretty great stuff.Winner will receive a $500 Visa gift cardA chance for the mash-up to be included on the Law Abiding Citizen DVDF. Gary Gray, the Director, will personally judge the entries, choose his favorite fan-made trailer and give it a spotlight on the film’s eventual release to home video. Thanks to FusedFilm for the heads up. Contest ends on October 13th at 5 p.m. EST so hurry up and good luck! Viral Marketing Law Abiding Citizen
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
“Man of Steel” 3rd Trailer Revealed April 16, 2013April 16, 2013On Sunday night, General Zod issued a warning to Earth, that if Kal-El did not turn himself in, Zod would make our planet “suffer the consequences.” A countdown went live at www.iwillfindhim.com for 48 hours later. That countdown ended tonight, leading to the new trailer for the film. Check it… Read More
New “Total Recall” Viral Website Says No to Rekall June 13, 2012July 8, 2012A few months ago, a viral website for Columbia Pictures’ Total Recall remake. The site was that of the company featured in the film, Rekall. The site has now become fully active, but there’s another website that wants you think twice about going to Rekall. Get the details after the… Read More