Law Abiding Citizen: Trailer Mash-Up Contest Scott Caldwell, October 8, 2009 What happens when you take a highly anticipated film, smash it into tiny pieces, and then let YOU, the viewer, put it all back together again? YOU GET A CHANCE TO WIN SOME GREAT STUFF! IGN and Overture Films are allowing you the chance to make your trailer for Law Abiding Citizen, the film set for release on October 16th. It stars Gerard Butler (300) who plays a vigilante out for “justice” on those who took the lives of his wife and daughter. And when the lawyer assigned to the case, played by Jamie Foxx (Ray, In Living Color) doesn’t put the killers away long enough, Gerard does. lawabidingcitizen.ign.com lets you be an editor for a day. You are given clips, graphics, sound effects, and even backing music. Place them together, and the winner receives some pretty great stuff.Winner will receive a $500 Visa gift cardA chance for the mash-up to be included on the Law Abiding Citizen DVDF. Gary Gray, the Director, will personally judge the entries, choose his favorite fan-made trailer and give it a spotlight on the film’s eventual release to home video. Thanks to FusedFilm for the heads up. Contest ends on October 13th at 5 p.m. EST so hurry up and good luck! Viral Marketing Law Abiding Citizen
“The Inside Experience” Adds Interrogation Videos August 16, 2011It’s been almost two weeks since Christina Perasso was found, but the investigation continues. The Inside Experience is an interactive social media film about the kidnapping of Christina (played by Emmy Rossum). She was found at Union Station in Los Angeles, and apparently if you were one of the fans… Read More
“The Hunger Games: Catching Fire” Marketing Uses Twitter To Reveal Victory Banners August 22, 2013August 22, 2013Lionsgate has taken the next part of their marketing for The Hunger Games: Catching Fire to Twitter. In the film, winners from previous Hunger Games are called back to compete in what some might say an all-star battle royale. The Hunger Games Explorer is chock full of Hunger Games related… Read More
Fox Home Entertainment uses PSAs to Sell DVDs September 23, 2009September 22, 2009Fox Home Entertainment has a funny internet video campaign going on to promote their line up of DVDs. They seem to be using a “One Movie At A Time” moniker in the creation of fake PSAs that use clips from their DVD collection. A YouTube account was created with the… Read More