Law Abiding Citizen: Trailer Mash-Up Contest Scott Caldwell, October 8, 2009 What happens when you take a highly anticipated film, smash it into tiny pieces, and then let YOU, the viewer, put it all back together again? YOU GET A CHANCE TO WIN SOME GREAT STUFF! IGN and Overture Films are allowing you the chance to make your trailer for Law Abiding Citizen, the film set for release on October 16th. It stars Gerard Butler (300) who plays a vigilante out for “justice” on those who took the lives of his wife and daughter. And when the lawyer assigned to the case, played by Jamie Foxx (Ray, In Living Color) doesn’t put the killers away long enough, Gerard does. lawabidingcitizen.ign.com lets you be an editor for a day. You are given clips, graphics, sound effects, and even backing music. Place them together, and the winner receives some pretty great stuff.Winner will receive a $500 Visa gift cardA chance for the mash-up to be included on the Law Abiding Citizen DVDF. Gary Gray, the Director, will personally judge the entries, choose his favorite fan-made trailer and give it a spotlight on the film’s eventual release to home video. Thanks to FusedFilm for the heads up. Contest ends on October 13th at 5 p.m. EST so hurry up and good luck! Viral Marketing Law Abiding Citizen
The Muppets Parody Box Office Rival “Breaking Dawn” in New Online Posters November 15, 2011For those living under a rock, the beginning of the end is near for Summit Entertainment’s The Twilight Saga, as Breaking Dawn Part 1 opens in theaters this Friday. The Muppets make their return to the big screen the next Wednesday, so the Disney film has parodied their box office… Read More
“Apollo 18” T-Minus Checklist Revealed January 28, 2011On the 25th anniversary of the Challenger accident, we get the latest document image from the Apollo 18 viral campaign. the file is called “sa514”, and it is a T-Minus Checklist for a launch involving the Saturn V rocket SA-514, which according to real history, was the first of two… Read More
Check Out These Crazy Building Ads for Inception July 2, 2010One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and… Read More