Castle: “Heat Wave”, the Novel From the Series, is Now Available Dan Koelsch, October 15, 2009October 15, 2009 Even we at MovieViral miss good viral news sometimes, and this is one that I am personally upset about not knowing. ABC’s hit show Castle is about a well-renown writer of detective novels (played to perfection by Nathan Fillion) who follows around a real detective (portrayed by Stana Katic) who is his next novel series subject, whether she likes it or not. The first novel, Heat Wave (the character’s name is Nikki Heat) was shown being released during the season two premiere this September. I am a big fan of the show, so I’ve always wanted to read one of Castle’s novels. It looks like ABC read my mind, because on September 29, Heat Wave, published by Hyperion, was released in bookstores. I have yet to pick up a copy myself, but I will surely will soon, especially if it stays at eleven bucks on Amazon. The real author of book has yet to be revealed, so if you feel skittish about dropping the dough for the bestselling novel, you’re in luck. ABC is releasing the first half of the book by chapter in weekly segments, so you can read quite a bit before you decide to buy it. Check it out for yourself and let us know what you think. Castle airs on Mondays on ABC at 10/9c. Castle: The Complete First Season is now available on DVD. Viral Marketing Castle
“Muppets Most Wanted” Viral Marketing Campaign Launches Constantine BadFrog.Me Viral Site March 13, 2014March 13, 2014The viral marketing campaign for Muppets Most Wanted has appeared on Super Bowl spots, parodied Spy-genre movie posters, campaigned for Awards they are not eligible for, mocked the internet, even spited Adele Dazeem. Now the marketing team has launched a whole new site to help promote the upcoming movie before… Read More
Watch This: Funny People Red Band Trailer July 8, 2009July 8, 2009One of our newest viral campaigns, Funny People, has just released a red band trailer, and it shows a lot more than the green band trailer does (playing in front of Transformers: Revenge of the Fallen), including Adam Sandler’s stand-up routine, Seth Rogen’s video-game joke and Seth Rogen in general,… Read More
The Soapbox: Why Can’t Sony Do Anything Right? June 17, 2009January 16, 2010Sony, what is it with you and shoddy viral campaigns? You let a viral sit for half a year, send me free shit that I don’t want, made National Treasure for old people (Angles & Demons), and worst of all, you keep letting Roland Emmirich make movies. Seriously Sony, why… Read More