Castle: “Heat Wave”, the Novel From the Series, is Now Available Dan Koelsch, October 15, 2009October 15, 2009 Even we at MovieViral miss good viral news sometimes, and this is one that I am personally upset about not knowing. ABC’s hit show Castle is about a well-renown writer of detective novels (played to perfection by Nathan Fillion) who follows around a real detective (portrayed by Stana Katic) who is his next novel series subject, whether she likes it or not. The first novel, Heat Wave (the character’s name is Nikki Heat) was shown being released during the season two premiere this September. I am a big fan of the show, so I’ve always wanted to read one of Castle’s novels. It looks like ABC read my mind, because on September 29, Heat Wave, published by Hyperion, was released in bookstores. I have yet to pick up a copy myself, but I will surely will soon, especially if it stays at eleven bucks on Amazon. The real author of book has yet to be revealed, so if you feel skittish about dropping the dough for the bestselling novel, you’re in luck. ABC is releasing the first half of the book by chapter in weekly segments, so you can read quite a bit before you decide to buy it. Check it out for yourself and let us know what you think. Castle airs on Mondays on ABC at 10/9c. Castle: The Complete First Season is now available on DVD. Viral Marketing Castle
Fan-Made War Machine Suit Part 2 March 10, 2010March 10, 2010Back in January, I was on the SuperHeroHype Iron Man 2 boards when a user called “Masterle247” debuted his first attempt at the War Machine suit featured in the upcoming Marvel Studios movie Iron Man 2. This suit grabbed the attention of Iron Man and Iron Man 2 director Jon… Read More
Viral Trends: Advertising Age’s “Next Five Years” of Marketing October 11, 2012There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and… Read More
The Dark Knight Rises: Bane T-Shirts and Map of Strike Zones Mailed Out December 16, 2011Warner Bros. has sent some film websites (not this one unfortunately, at least not yet) some really cool swag on the Eve of The Dark Knight Rises prologue debuting to the public as an attachment to certain IMAX showings of Mission: Impossible – Ghost Protocol. There’s a Bane t-shirt that… Read More