Yet Another 2012 Sweepstakes: This Time Win 2,012 Free Songs Dan Koelsch, November 4, 2009November 4, 2009 Sony REALLY wants you to know that 2012 is coming out this month, so we have yet another contest by the studio. This time, instead of giving away Sony electronics like usual, you get a more interesting prize: 2012 free songs on iTunes. Not “2012” songs, but a quantity of two thousand twelve songs of your choosing. Sounds tempting, right? There’s no real skill involved in this sweepstakes, but at least they are trying to tie it into the film’s premise. All you have to do is create a playlist of up to 12 songs from a list of songs they provide. They’ll end up picking the top 12 overall to be the “Official 2012 Playlist”, though it is unclear what that really means. Will there be a CD, a downloadable iTunes playlist? All we know is they’ll post it on the contest’s website. Whether any of your songs make the list won’t impact your chances of winning, it’s a completely random drawing. Seems kind of a waste to ask people to make choices but not reward them for that effort specifically. You can, however, purchase your playlist on iTunes. Either way, definitely try it out. I could certainly use $3,000 in iTunes gift cards, what about you? Let us know what songs you picked in the comments below! 2012 opens nationwide November 13th. You can discuss these updates to the viral in the comments below, or on our forum. Also check out the MovieViral 2012 page for more info on the film and its viral campaign. Viral Marketing 2012
“Godzilla” Viral Website Launched As New Trailer Approaches December 9, 2013Yesterday, the Facebook page for Warner Bros. and Legendary’s Godzilla posted a link to a Chinese article about the “world’s largest sinkhole” and how it relates to Godzilla. The link has the caption “Who are M.U.T.O.?”. The article uncovers the viral website Mutoresearch.net, which looks to be some kind of… Read More
Exclusive Crazies Comic Book Review February 17, 2010October 18, 2011Most films that have viral campaigns do so because there is so much backstory worth exploring, yet they cannot waste time (and pacing) in the film to flesh it all out. The Crazies falls into that category, as the events leading up to the outbreak are glossed over in favor… Read More
LOST Island in Video Game Just Cause 2 March 25, 2010March 25, 2010How’s this for an Easter Egg? Just Cause 2, the much anticipated sequel to the 2006 hit video game, released on Tuesday. The reviews have been very solid so far, but it’s not just the great open-ending gameplay that’s getting high marks and recognition. For those who don’t watch the… Read More