The Office: Updates to Ryan’s Photo Blog Dan Koelsch, November 14, 2009November 14, 2009 As we reported last week, NBC’s The Office has a new viral website for the character Ryan Howard (B. J. Novak). The site is Ryan’s photo blog, where he periodically updates with new pictures and responses to comments. The site ties into the show pretty nicely, since Ryan actually talks about his photography when trying to impress receptionist Erin. He’s just as pretentious on the show as he is on the blog. Check out the site for his latest two updates, including his comments on his latest photo: The Office airs Thursdays on NBC at 9/8c. Viral Marketing The Office
Conventions Dragon Con 2013: Ten Things I Learned From The ‘Billy Dee Williams’ Panel September 8, 2013As a huge Star Wars fan, I really looked forward to getting Billy Dee Williams’ autograph and attending his panel this year at Dragon Con in Atlanta. I was lucky enough to be able to check both of those items off of my list during the recent Labor day weekend…. Read More
Avatar Enters Viral World September 17, 2009September 20, 2009It was bound to happen. James Cameron’s Avatar, the much hyped and recently maligned sci-fi epic, has launched its first viral site called avtr.com. The viral appears to be the main page of the “Avtr Project,” a product of the Resource Development Administration. According to the site, they have set… Read More
Sony Brings “Heavy Rain” to the ARG World! January 30, 2010January 30, 2010This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own… Read More