The Office: Viral Updates After Murder Mystery Episode Dan Koelsch, November 19, 2009 If you watched last week’s episode of The Office, then you’ll definitely remember the murder mystery dinner party game Michael had the employees play. If you want to learn more about “Belles, Bourbon and Bullets”, head over to the official site: MondoMysteries.com. The company has other dinner parties that are so stupid they have to be fun, such as “Monkey Business: Death at the Zoo”. Also, for those who enjoyed all the murder-mystery suspense, you can get even more by heading over to the Dunder Mifflin Infinity site and matching employees with their weapon of choice and the location of the crime, very reminiscent of the board game Clue. If you missed the episode, check it out on Hulu, or embedded below: The Office airs Thursdays at 9/8c on NBC. Viral Marketing The Office
You’re Needed For “Mission Icefly”! June 18, 2011July 1, 2011As you know we’ve been covering a new viral campaign from 42 Entertainment, the genius marketing firm behind great ARGs such as Flynn Lives and Why So Serious. There has been a lot of speculation as to what The Human Preservation Project could possibly be viral for, with 5 Gum,… Read More
“Threat Level Midnight” Website Goes Live After Latest ‘The Office’ Episode February 19, 2011If you have seen the latest episode of The Office, then you’re well aware of “Threat Level Midnight.” Michael Scott’s decade long film project about fictional secret agent Michael Scarn finally had its big premiere this past Thursday. In typical NBC fashion, a viral website for the film has been… Read More
Viral Marketing “Personal Demons” Kickstarter Takes A Unique Approach June 21, 2013As an independent filmmaker, I’ve been a part of two successful Kickstarter campaigns, so I know how important it is to make a movie pitch that catches people’s attention. When you don’t have the luxury of having some movie star like Zach Braff or Kristen Bell behind your project, you… Read More