Avatar: New Ad and Interview with Colonel Quaritch Iain Welford, November 23, 2009November 25, 2009 Thanks to one our readers, we have found the YouTube channel for the Coke Zero Avatar tie-in that seems to be the source behind the viral so far. Alex reported on AVTR.com a while ago, which is also connected with Coke Zero. Other than the occasional update not much has been done with the site. We also talked about the lack of activity in our lastViralcast. Well, the trickle of information has started again in the form of 2 videos from the aforementioned YouTube channel, the first being an Ad for the tie-in with the suggestion of a possible webcam hologram using special cans, and a second more interesting video featuring an interview with Stephen Lang, the actor who plays Colonel Quaritch. Check out the Coke Zero ad: In the interview we are treated to some new un-seen footage as well as a voice over from the actor himself, offering an insight into the movie. As we figured out from the 2nd theatrical trailer, the trailer revolves around Jake Scully and his wavering allegiance to the human presence on the planet Pandora. Colonel Quadrich seems to be a great character and reminds me of the drill sergeant from Full Metal Jacket. It looks like Stephan has really made the role his own and looks like the character will be one of the more memorable ones. Check out the video yourself: With less than a month to go, it looks like the Avatar advertising campaign is picking up speed as fast as a juggernaut with no brakes, and it needs to. This film looks likely to have the biggest budget of all time, and needs to be a huge success. Has anyone seen these cans? Do they exist? It would be a pretty cool tie in! Let us know below if you spot them or in the forums. James Cameron’s Avatar opens worldwide December 18th in Digital 3D and IMAX 3D. For more information on the film and its viral campaign, check out our Avatar Page. Viral Marketing Avatar
Super 8, Battle: Los Angeles, And More To Air Super Bowl Spots January 22, 2011While speculation has grown quite fierce in recent weeks, it appears we finally have a solid idea of what films will be advertised during Super Bowl XLV. The Hollywood Reporter has released the list of films that viewers can expect to see commercials for both before and during the game. … Read More
Marvel Debuts Iron Man 2 Interactive Trailer April 12, 2010August 5, 2010A new interactive trailer is now up on the Iron Man 2 official website. Technically, it’s the same trailer that debuted earlier this year, but now certain sections are “saved” as files that you access to see some pretty cool stuff. Check it out after the break. Read More
Two New NBC Late Night Viral Sites October 1, 2009October 1, 2009It looks like NBC has decided to get in the game of viral! And we say, the more the merrier. NBC has notified us of two new sites that are hitting the net. The first site came about on a skit entitled “Before Photoshop” during an airing of The Tonight… Read More