Could This Weird Video Be Viral for a Band? Dan Koelsch, December 9, 2009March 16, 2010 Thanks to the lack of a comprehensive viral campaign the likes of District 9 or 2012, we have a little more time now to find some more obscure viral. Check out the video below, posted on a YouTube account titled “iamamiwhoami“. I have to warn you first that it’s a bit disturbing. 4D Fiction speculates this could be a viral video for the bands Nine Inch Nails or Animal Collective, but without being a fan of either band, it’s hard for me to see the connection, aside from the following Animal Collective photo I found: There is speculation on the Unfiction forums that it’s actually promoting a film Animal Collective is doing. Check out PaperMag for more info on the film itself. What do you think? Viral Marketing Animal CollectiveIamamiwhoamiMusic
Trayvon Martin Case Affects Marketing For Fox’s “Neighborhood Watch” March 28, 2012March 28, 2012You might not think that the public discourse on the Trayvon Martin shooting would have much impact on Hollywood, but there has been an unexpected result. 20th Century Fox has had to change their marketing for their upcoming sci-fi comedy Neighborhood Watch. Get the details after the jump. Read More
Super 8 ARG: Josh Minker Finds A Strange Device May 21, 2011In the Super 8 ARG, the Revalistic website has played host to conversations between our main character Josh Minker and Sarah, a friend of Josh that actually works for someone who is after something that belonged to Josh’s father. On the site, Josh reveals that he found an unknown machine,… Read More
“Real Steel” Starts a Viral Campaign March 15, 2011June 16, 2011Promotions for Walt Disney Pictures’ upcoming rock em’ sock em’ robots film Real Steel has been quiet as of late. Perhaps one of the reasons why is that rather than releasing clips or a new trailer the studio has gone forward with a viral marketing campaign. Marketing has started at… Read More