Check Out The Hilarious Trailer for the Fake Movie ‘Arbor Daze’ Dan Koelsch, January 13, 2010January 21, 2010 For those who have been following us since at least the summer, you may remember the viral campaign for Judd Apatow’s Funny People. One of my favorite sites from that campaign was the homepage for George Simmons (Adam Sandler). In it, you were able to see clips and trailers for some of the movies Simmons has starred in. Of course, the movies are fictional, as they are just part of defining the character for the movie. What made the clips so great were how cheesy and bad they were. Luckily, FunnyorDie (who did participate in the Funny People viral) caught on created their own “so bad its good” trailer, this time starring Tim Allen in a very special family comedy called Arbor Daze. Take a look below. Arbor Daze with Tim Allen from Tim Allen The trailer does a great job of spoofing all those movies in which a character (usually a father figure) has a major flaw, so he magically changes somehow in order to finally realize the flaw and its consequences (see: Liar Liar and Allen’s own The Shaggy Dog). Fortunately, there is a bit more fun to be had with this. FunnyorDie has created a website for the movie itself, and while it doesn’t have much to offer right now, they may update it in the future. We can only hope. Check it out for yourself and let me know what you think! Viral Marketing Arbor DazeViral video
This Week In Viral – Nothing Big…Yet February 22, 2009July 18, 2010It’s been a relatively quiet week in viral campaigns, with just a few small updates to 2012, Angels & Demons, Terminator, and Watchmen. 2012 – The viral site ThisIsTheEnd.com has yet another Charlie Frost video, this time talking about an underground seed bank. Here’s the video: More viral news after… Read More
Follow Up: “Who Is Patient Zero?” Becomes A Novel October 13, 2011October 14, 2011Last year we told you about a burgeoning viral campaign for a zombie film. For those who wondered whatever happened with the campaign and even the movie itself, we have an update. Find out the details, including the major change to the project, after the break. Read More
Marvel vs. DC 100th Episode Musical May 26, 2010Apple’s “I’m a Mac….and I’m a PC” commercials have created many spoofs and copies, but none have been taken as far as YouTube user ItsJustSomeRandomGuy‘s “Hi, I’m a Marvel….and I’m a DC” series. The channel, which features ads, spin-offs, reviews, parodies, and more, has finally reached 100 videos. There’s no… Read More