Check Out The Hilarious Trailer for the Fake Movie ‘Arbor Daze’ Dan Koelsch, January 13, 2010January 21, 2010 For those who have been following us since at least the summer, you may remember the viral campaign for Judd Apatow’s Funny People. One of my favorite sites from that campaign was the homepage for George Simmons (Adam Sandler). In it, you were able to see clips and trailers for some of the movies Simmons has starred in. Of course, the movies are fictional, as they are just part of defining the character for the movie. What made the clips so great were how cheesy and bad they were. Luckily, FunnyorDie (who did participate in the Funny People viral) caught on created their own “so bad its good” trailer, this time starring Tim Allen in a very special family comedy called Arbor Daze. Take a look below. Arbor Daze with Tim Allen from Tim Allen The trailer does a great job of spoofing all those movies in which a character (usually a father figure) has a major flaw, so he magically changes somehow in order to finally realize the flaw and its consequences (see: Liar Liar and Allen’s own The Shaggy Dog). Fortunately, there is a bit more fun to be had with this. FunnyorDie has created a website for the movie itself, and while it doesn’t have much to offer right now, they may update it in the future. We can only hope. Check it out for yourself and let me know what you think! Viral Marketing Arbor DazeViral video
LOST Video Round-Up: Fan-Made and Official February 9, 2010February 9, 2010Everyone by now already knows I’m a huge fan of ABC’s LOST and all of the awesome fan-created content that we’ve gotten over the years. I’m also a fan of the Keyboard Cat, a silly YouTube video turned internet meme and later an internet phenomenon. It’s addition to any video… Read More
Iron Man 2 Viral: Stark Expo Website Launched March 30, 2010March 30, 2010When we last left the Iron Man 2 viral, all we really had was a website for Stark Industries. Now Marvel Entertainment has launched a new website for this year’s Stark Expo that features prominently in the comic book movie sequel. Find out more about StarkExpo2010.com after the jump. Read More
“Black Swan” Gets A Viral Site October 22, 2010Fox Searchlight Pictures has launched a viral site for Darren Aronofsky’s Black Swan. The site gives us a look into the mind of Nina (Natalie Portman). After the jump take a look at images from the site and what you will see as the site progresses. Read More