Sabre Corp. Updates Site Following Latest Office Episode Alex Gerage, February 5, 2010February 5, 2010 A new era on The Office began last night. The Scranton, PA crew got their first dose of their new bosses, printer company Sabre Corp. Just as Michael Scott and the rest of the office seem to be adjusting to their new surroundings, fans of the show can also evaluate new management. That’s because the Sabre Corp website, which went live last week, has been updated with additional information. There are some notable updates to the site that may actually appear familiar to those who viewed last night’s episode. Visitors can watch the same hilarious welcoming video starring Christian Slater, or browse the company’s array of printers, scanners, and fax machines. Also, the site’s email address, info@sabrecorp.com, is posted all over the “Contact Us” page. I wonder how responsive they would be to some emails. Although the site may appear pretty tame, I like that all of the updates can be connected to something that occurred on the show last night. I honestly have no idea how much The Office has left in its comedic tank, but the viral sites have remained stellar, and if the show can find consistent footing again, there is a lot of future potential. Stay tuned for further updates to this new viral, and let us know how you feel about the show’s new storyline in the comments section below. Check out The Office every Thursday at 9/8c on NBC. Viral Marketing NBCSabreThe Office
100 Greatest Viral YouTube Moments in 4 Minutes April 9, 2010April 9, 2010Liquid Generation has posted a video of the “100 Greatest Hits of YouTube in Four Minutes.” Think of it as a greatest hits montage of viral videos. Yeah, I figured you would want to see it. Check out the video after the jump. Read More
Conan O’Brien’s “Show Zero” Airs Live Online November 1, 2010Conan O’Brien and the Team Coco staff have been doing a lot of great Internet marketing for the new talk show Conan on TBS. Tonight, we were promised a live test show before the premiere next Monday. Unfortunately, it was sort of a trick, as we got a mini-episode that… Read More
Receive a Call From the Takers August 20, 2010Briefly: Sony Pictures has tried a few viral marketing attempts to gain interest in the upcoming heist film Takers, starring Chris Brown, rapper T.I., and an ensemble cast. Their latest gimmick is to let you get a call from one of the “Takers” on opening day, August 27th. Sign up… Read More