Tron Legacy Viral Adds Countdown to New Trailer? Corey, February 15, 2010August 17, 2010 Way back at San Diego Comic-Con 2009, Disney Pictures released the beginning of their viral campaign for the much anticipated Tron Legacy, the sequel to the 1982 sci-fi action adventure film starring Jeff Bridges. 42 Entertainment, the same people behind The Dark Knight‘s amazing viral campaign, were given the opportunity to do the viral for the upcoming Disney film, starting out with tokens to an actual arcade called Flynn’s Arcade, where we later found out about the site Flynn Lives. Earlier today ComingSoon reported that the Flynn Lives group sent one if his readers a box containing a rather odd star. Find out more after the jump. On the box was “/zerohour”, which after some digging, leads to the website flynnlives.com/zerohour and a rather odd retro video game when you finally get to the website. Apparently the stars (similar to the one in the box) are part of a code that is a countdown to “zero hour”. Zero hour falls on February 24th, 2010. But what does zero hour mean? Many bloggers believe that zero hour is when we will get the new trailer for Tron Legacy. What do you think? Viral Marketing 42 EntertainmentTronTron Legacy
Disneyland’s ElecTRONica Starts Tonight, Video and Pictures Available October 8, 2010January 20, 2012Last month we told you how Disney was looking to promote and capitalize on the buzz for Tron Legacy by creating “ElecTRONica” in Disneyland’s California Adventure. Essentially turning the Hollywood backlot into a Tron party, the event started to tonight and we have more details, including video and photos, after… Read More
Viral Videos Lead Up to Katy Perry’s Star-Studded “Last Friday Night” Music Video Premiere June 12, 2011June 12, 2011Katy Perry debuted the music video today for her new single “Last Friday Night” on Funny or Die. The video has Perry, as 13-year-old “Kathy Beth Terry”, waking up from a crazy party, and the video features cameos from a wide range of celebrities, including Glee castmembers, Kenny G, Rebecca… Read More
Possibly Official “Man of Steel” Logo Reveal Shows Up On YouTube October 30, 2012October 30, 2012Yesterday, ComicBookMovie.com caught wind a video clip that was uploaded to YouTube last Friday. It shows a 20 second animated logo reveal for Man of Steel, complete with a score. While it could be a very well-made fan creation, the uploader, who mostly just posts commercials and trailers, claims it’s… Read More