And the Oscar Goes To … Jersey Shore Dan Koelsch, March 1, 2010 The Academy Awards are just one week away, and George Lopex is already on board. All this week on Lopez Tonight, the cast of Jersey Shore will be reenacting scenes from the 10 Best Picture nominees at this year’s Academy Awards. Check out the promo for the stunt after the jump. Lopez Tonight airs weeknights at 11/10c on TBS. Viral Marketing ABCAcademy AwardsJersey ShoreLopez TonightTBS
How To Ruin A Viral (Part 2): Mess Up June 3, 2009July 18, 2010District 9 has a very versatile viral campaign encompassing two opposing forces, four websites, and the social networking world. Despite all this, many have complained about the viral not living up to its potential. Sure, all the pieces are in place, but Sony isn’t playing the game correctly. For instance, they went… Read More
Watch The Viral Video That Inspired ‘Deliver Us From Evil’; New Poster Reveal June 2, 2014June 2, 2014There are few if any viral videos inspires movies. So much of that is usually on the opposite of the spectrum because movie marketing makes way for great viral videos. But the upcoming supernatural thriller Deliver Us From Evil is a film that is actually inspired by a viral video,… Read More
“Star Trek Into Darkness” Villain Takes a Page from General Zod in Viral Video April 20, 2013April 20, 2013It’s easy to forget that Summer blockbuster movies open internationally, especially when the marketing that is not often tailored to them. Paramount’s Star Trek Into Darkness, however, has a viral video on a few international versions of Yahoo! and official Facebook pages where the antagonist John Harrison (played by Benedict… Read More