New Repo Men Director’s Cut Trailer Dan Koelsch, March 10, 2010 The Repo Men official website now has a Director’s Cut Red Band trailer. While Director’s Cuts are common in DVD releases of films, this is the first time I’ve ever heard of one for a trailer. You can definitely tell the difference between director Miguel Sapochnik’s take verses a marketing team’s take. Check out the trailer after the break, courtesy of FirstShowing. What do you think? There’s also a stylish TV spot on Facebook. Repo Men is based on Eric Garcia’s novel The Repossession Mambo. Garcia and Garrett Lerner (“Smallville”, “House”) wrote the Universal film, opening everywhere March 19th. News Viral Marketing Repo men
What Does New “Man of Steel” Countdown Lead To? June 5, 2013Briefly: We have yet another Kryptonian countdown for Man of Steel, this time hosted at ManofSteel.com/Nokia. The countdown ends at 9am PT/ 12 noon ET tomorrow, but what will we get? Considering the proximity to the film’s release, hopefully it’s a screening. We’ll keep you up to date as we… Read More
10 Awesome Uses of Augmented Reality Marketing December 27, 2009December 27, 2009Mashable has collected a nice little list of 10 innovative ways augmented reality has been used for marketing. While many of the items on the list are for regular products like cars and feminine hygiene (no joke), but of course there are some examples of films using it, as we… Read More
New 2012 E-mail: Ambassadors Chosen August 4, 2009I came home tonight to see a new e-mail from Soren Ulfert in my inbox: If you were interested in becoming an Ambassador but weren’t able to, there are still ways for you to help. For one thing, you can spread the word of the IHC’s mission to your friends… Read More
Proof that a director should always edit the trailer himself !Makes me wanna see this film much more than the “regular” trailers..