iPhone App Accepted Into Boston Film Festival Dan Koelsch, April 13, 2010 You read that right. For the first time ever, an iPhone application has been accepted in a film festival. The app, titled Walking Cinema: Murder on Beacon Hill, is an interactive murder mystery story that includes videos. The videos, to be shown together in order, are to debut at the Boston International Film Festival. Find out more after the jump. Murder on Beacon Hill , developed by Untravel Media, is a combination of movie, game, and adventure, and its local focus may have helped it get into the film festival. Based on a fascinating true story, the free app has you walk around Boston following clues to the 1849 murder of the wealthy George Parkman. At eight different stops you watch a series of videos. At the film festival, the 33 video segments will be shown together continuously to make a 43 minute film. Even short films cost money, so Untravel Media was lucky to get pretty good financial partners in PBS and a few other organization.Developed in partnership with the producers of the PBS film “Murder at Harvard” and Simon Schama’s book, “Dead Certainties,” this original production is a first-of-its-kind location-based adaptation of a major documentary film. The work is supported by the National Endowment for the Humanities and the Center for Independent Documentary. This is a big deal for transmedia, which has been gaining a lot of popularity in recent years, yet is still looking for more mainstream and critical acceptance. BIFF seems to be branching out to find alternative forms of visual storytelling, and hopefully other festivals follow suit. You can download Murder on Beacon Hill for free on iTunes. The film will debut on April 18th at 8:15pm at the AMC/LOEWS Boston Common. Source: Xconomy Viral Marketing Boston International Film FestivalFilm FestivaliPhoneMurder on Beacon HillWalking Cinema
Sesame Street Takes “On” Old Spice Guy October 9, 2010Between the Muppet viral videos and Sesame Street’s YouTube page, Jim Henson’s legacy continues to stay modern. Despite a controversial Katy Perry video, Sesame Street isn’t backing away from pop culture now, as Grover talks about the word “on” while imitating the Old Spice Guy commercials that have become their… Read More
There Is Still Hope For A Viral Campaign for “The Dark Knight Rises” December 7, 2011When we last talked about the potential for a viral campaign for The Dark Knight Rises in June, things didn’t look too good. 42 Entertainment, the company behind The Dark Knight‘s Why So Serious? campaign, was not on board, and nothing seemed to be imminent. Now it’s December, and we… Read More
Viral Video Round Up: Donnie Darko, Battlefield 3, Doctor Who, and More! April 17, 2011April 17, 2011The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere inbetween. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More