New Scott Pilgrim vs. The World Contest Wants You To Battle Other Bands Alex Gerage, May 6, 2010July 10, 2010 Calling all musicians! If you are part of a budding band and are also excited for the new Edgar Wright film, Scott Pilgrim vs. the World, then there’s a contest going on you might want to check out. Hit the jump for more details. Sonicbids and Scott Pilgrim vs. the World have joined forces to bring us the “Indie Rock vs. the World” contest. Head over to their website for the full press release, or take a look at a quick except below:“Enter the Indie Rock vs. the World contest now, where in the spirit of Scott Pilgrim’s battles to win his true love, bands will battle for their honor and love of music. Top 100 artists as voted by the online community will move onto round two, where they’ll be reviewed by an industry judging panel. During the month of June, the top 8 bands chosen by the panel will have the chance to make their own music videos with clips and images from Scott Pilgrim vs. the World. From there, these bands and their videos will face off in a head-to-head, bracketed “battle of the bands” to determine the Grand Prize winner. Along the way, the top 8 will have great opportunities for exposure and prizes, including having their contest videos featured in stores of a major nationwide retail chain. Plus, top 8 artists will receive an Mbox® 2 Pro Factory recording package from Avid (retail value $899).”The site further explains that the winning band will perform at a “talent-filled Scott Pilgrim event” later in the summer, and the video they create will be included in the film’s DVD. The contest sounds like a blast. I’m curious to see how these music videos will be made and if they will be posted online for everyone to see. Although this appears to be a standalone contest, I hope this is a sign that Universal Studios will be aggressive with their marketing for the film, and some sort of viral campaign isn’t out of the question. There are a lot of opportunities in the Scott Pilgrim universe to take advantage of. So, what are you waiting for? Time to get your act together and make some music. Scott Pilgrim vs. the World hits theaters August 13th. Viral Marketing Edgar WrightScott Pilgrim Vs. The WorldSonicbids
“Apollo 18″ Viral: New Classified Document Breaks Down Missions January 2, 2011January 4, 2011When we last left off on the viral for Dimension Films’ Apollo 18, the Cosmonauts page of the film’s official website had a single image of classified (and heavily redacted) document. Now we have a new document on the site that you can see after the break. Read More
Second Mission IceFly Drop and Facility 2 Revealed! August 15, 2011August 15, 2011In our last update, we pointed you in the direction of the Human Preservation Project Facebook group to help finish the QR code puzzle that would reveal the next part of the game. Thanks to everyone there and the folks at Unforum, a second group of Ice Flies has been… Read More
District 9 and 2012 Updates August 4, 2009August 4, 2009A pretty busy Monday caused a few stories to slip through the cracks. 2012 and District 9 both had some not-so-revealing updates. MNUSpreadslies has a new video up in retaliation towards the propaganda being place on D-9.com. We now get a look at what appears to be a politician (notice… Read More