Viral Fail: Knight and Day Behind The Scenes Video Dan Koelsch, May 13, 2010 The upcoming Knight and Day, an action comedy from 20th Century Fox, stars Tom Cruise as a spy who meets Cameron Diaz’s character on a blind date, then accidentally pulls her into his volatile world. Sounds like the perfect premise and cast, so this film doesn’t need any viral, right? Not according to Fox, as you’ll see in their viral video after the jump. An advertising firm sent us and other blogs a video that is supposedly a behind-the-scenes look at Diaz and Cruise horsing around during rehearsals, but as you’ll see below, it’s obviously fake and feels that way. Diaz surprisingly kicks Cruise hard, causing him to fly back into a table. The video looks to be made specifically to pass around, but outside the film news blogs, I really don’t see the average person feeling the need to share this with their family and friends. What do you think? Knight and Day, directed my James Mangold (3:10 to Yuma, Walk the Line) and written by Patrick O’Neill, opens June 25th. Viral Marketing Cameron DiazKnight and DayTom CruiseViral video
Viral Video Trend: Horror Movie Compilations February 9, 2010February 9, 2010As soon as some makes a unique video that goes viral, it seems anyone with editing skills jumps on the bandwagon to do something similar. Thus, viral video trends are born. Today we have horror film compilations. Sometimes the best way to prove a point is to drive it home… Read More
“Prometheus” Takes Over Ghost Station in Paris May 17, 2012May 17, 2012Here’s something a little different done by 20th Century Fox for the international release of Ridley Scott’s Prometheus. Our friend Anton Volkov has tipped us off to an abandoned metro station in Paris that has been transformed to look like the mysterious cave we’ve seen in the film’s trailers. Get… Read More
“Catch The Throne” With The “Game Of Thrones” Hip-Hop Mixtape March 7, 2014“To hear the game is to know the game!” In anticipation for the next season of Game of Thrones HBO has commissioned Launch Point records and a few of their artists to create a Mixtape inspired by the hit show. HBO has enlisted artists such as Big Boi, Common, and… Read More
lol, like I said, outside of us film bloggers, it’s not going to spread. Our reach is only so big, so if that was the point, then it’s failed from the start.