Tron Legacy Viral To Go Silent “For The Next Few Weeks” Dan Koelsch, May 15, 2010June 10, 2010 Well, this is unfortunate. After a strong start to the Tron Legacy viral that gave us at least weekly updates, the campaign is looking to lay low for a while. This isn’t too surprising given the amount of work already put into it, yet the film’s release still being over 7 months away. There was no way they could keep up this amount of intensity for that that long non-stop. Find out the details after the jump. Smartly, this long hiatus is being presented as in-world, with the Flynn Lives group saying they need to go “underground” since Encom is on to them. Here is an excerpt from their main page on the break:There’s so much more on the horizon – meet-ups to attend, clues to hunt down, mega-huge software companies to keep honest – but, for the next few weeks, we need to lay low. We’ll be calling on you before you know it, so stay connected, keep your contact info up-to-date and always remember: FLYNN LIVES! Access to the Encom Intranet has also been removed for now, as Encom is on to the group and performed some maintenance to patch security holes. The group was able to get one last screencap of the site before getting locked out. We’ll let you know once the viral picks up again. Follow our coverage on our Tron Legacy Viral Page. ARGs & Campaigns Viral Marketing EncomFlynn LivesTron Legacy
Get Your Name Featured on the Paranormal Activity DVD November 5, 2009November 5, 2009As we reported before, the viral buzz of Paranormal Activity deserves credit for most of the film’s success. Paramount Pictures obviously realizes this, so they have found a simple yet effective way to thank the fans. By entering your name and some information, you can have your name in the… Read More
Viral Video of the Week: Avatar Wars December 27, 2009December 26, 2009We’ve already shown two great viral videos from this week (see them here and here), so I had to pull from the last two weeks to find this gem below. It’s a video parody that combines Avatar with several other films to show a trailer for a war of real… Read More
Explore The Bates Motel With Your iPhone Flashlight In New Interactive Site February 19, 2014February 19, 2014Cinema’s most famous serial killer is back on the small screen. A&E’s successful horror series Bates Motel returns for it’s sophomore season in a couple weeks, and the network is keen to build on the buzz from the first season by giving fans more interactive content to enjoy. The show’s website recently… Read More