Inception Viral: Dream-Share For Dummies Scott Caldwell, June 1, 2010June 12, 2010 Looks like a new piece of the Inception puzzle, well in this case, user’s guide has been discovered. WIRED was sent a package containing a beat to hell guide that discusses a “Dream-Share Tactical Employment Procedures”. It basically goes through the steps needed to capture your patient, strap him/her to a chair, and get to work, all while using glorious 50’s style artwork. So based on the age of the manual, and of the military talk we’ve heard of before, just exactly how long have they been doing this? Take a look at some images after the jump While nothing major is brought out, it seems like all of these masked pages lead to to one thing at the end of the book. The PASIV Device, which, we’ve shown you before, here. I guess this piece of viral info is more along the lines of a “prequel” to what we have seen so far. Maybe Nolan is busting out a Memento style campaign where we work backwards? One particular note, is some of the pages seem to be very reminiscent of stills from the trailer/movie. Take a look and see if you see it too. Maybe Leo's Character? Does this give you any more of an idea of we are heading for when the film comes out July 16th? Do the images portray any type of history? Maybe a comic series is on the way? I guess we’ll wait and see. Take a look at the Inception ellen page for all things related. WIRED.com and Firstshowing for retweeting Viral Marketing Dream MachineInception
Ben Stiller Brings Back Zoolander for SNL October 10, 2011On this weekend’s episode of Saturday Night Live, Ben Stiller hosted to promote his upcoming comedy Tower Heist. While the reviews were mixed, we were a few highlights, including Derek Zoolander making an appearance on Weekend Update, as well as a parody trailer for Moneyball. Check out both clips after… Read More
“Apollo 18” Viral Site Gives Us Two More Documents September 2, 2011We thought it was over, but on the found footage thriller’s opening day, we have two more documents from the secret Apollo 18 mission thanks to Cerberus Station 9. Get the details after the break. Read More
Sherlock Holmes: Let 7-Eleven Be Your Watson November 17, 2009Warner Bros’s Sherlock Holmes is teaming up with 7-Eleven to not just bring you Holmes-themed Slurpees, but also to help you with the ARG. The stores are putting up banners and other point-of-purchase (POP) signs, along with using Holmes-ish taglines to promote their food. This is a pretty common practice,… Read More
In the trailer, LC’s character says “Never recreate from your memory, alwaysd imagine new places.”In the fourth “Enviroment Creation” page, there is a picture of New York (?), crossed out. Maybe this is related?Probably not that important, just something I noticed.