Inception Viral: Dream-Share For Dummies Scott Caldwell, June 1, 2010June 12, 2010 Looks like a new piece of the Inception puzzle, well in this case, user’s guide has been discovered. WIRED was sent a package containing a beat to hell guide that discusses a “Dream-Share Tactical Employment Procedures”. It basically goes through the steps needed to capture your patient, strap him/her to a chair, and get to work, all while using glorious 50’s style artwork. So based on the age of the manual, and of the military talk we’ve heard of before, just exactly how long have they been doing this? Take a look at some images after the jump While nothing major is brought out, it seems like all of these masked pages lead to to one thing at the end of the book. The PASIV Device, which, we’ve shown you before, here. I guess this piece of viral info is more along the lines of a “prequel” to what we have seen so far. Maybe Nolan is busting out a Memento style campaign where we work backwards? One particular note, is some of the pages seem to be very reminiscent of stills from the trailer/movie. Take a look and see if you see it too. Maybe Leo's Character? Does this give you any more of an idea of we are heading for when the film comes out July 16th? Do the images portray any type of history? Maybe a comic series is on the way? I guess we’ll wait and see. Take a look at the Inception ellen page for all things related. WIRED.com and Firstshowing for retweeting Viral Marketing Dream MachineInception
Jim Carrey Dresses as Kick-Ass and Joins Conan O’Brien On Stage To Sing Superman Song April 27, 2010April 27, 2010That is possibly one of the strangest titles I’ve ever written. You read right, Conan O’Brien is on his “Legally Prohibited From Being Funny On Television Tour”, and on multiple occasions has been joined on stage by Jim Carrey as they both sing Five for Fighting’s “Superman (It’s Not Easy”)…. Read More
Save the World From the Aisles of Walmart with The Avengers AR App! April 27, 2012April 27, 2012Imagine yourself strolling down an aisle at your local Walmart. You’re minding your own business, checking out the sweet HDTVs lining the wall, when all of a sudden, you’re confronted by Loki, the God of Mischief himself! What do you do? You don’t have any superpowers or a robotic suit… Read More
Viral Trends: Advertising Age’s “Next Five Years” of Marketing October 11, 2012There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and… Read More
In the trailer, LC’s character says “Never recreate from your memory, alwaysd imagine new places.”In the fourth “Enviroment Creation” page, there is a picture of New York (?), crossed out. Maybe this is related?Probably not that important, just something I noticed.