Jonah Hill’s New Movie Wants You To Know That It Is Not About Miley Cyrus Dan Koelsch, June 2, 2010June 2, 2010 The comedy Cyrus, written and directed by brothers Jay and Mark Duplass, stars John C. Reilly as a recent divorcee who falls in love with Molly (Marisa Tomei), but there’s just one thing in the way: Molly’s son Cyrus (Jonah Hill), who hates him. The film’s title might make you think of the pop singer with the same name, but thanks to a viral site, the filmmakers are setting you straight. The website, called “Not Miley Cyrus”, is basically just a hub for a slew of links. What are these links, you ask? They are mostly YTMND style websites that feature a flash video that combines basic animation or text with a short scene from the film. A few of the sites are a little different and focus on spoofing the Internet itself, like Cyrus Roulette and My Pee Spot. The sites are good for a quick laugh, but that’s about it. This may be inconsequential, but I was surprised the domain names used hadn’t already been taken, like AreYouDrunk.org. While I’m not sure what the purpose is of buying over a dozen domains with only a small payoff, it’s definitely an interesting venture by Fox Searchlight Pictures. See the trailer for Cyrus, in theaters June 18th, below. Viral Marketing CyrusJohn C. ReillyJonah HillMarisa TomeiMiley CyrusYTMND
Veronica Mars Movie Update: 4 Days to Go! April 8, 2013April 7, 2013The Veronica Mars Movie Project ends its Kickstarter crowdsourcing effort on Friday, and with around 73,000 backers and $4.8 million pledged, I think we can call it a great success. After the break, read some of the recent updates to the project. Read More
Apollo 18: Big Announcement Tomorrow and Decoder Game Continues February 16, 2011February 17, 2011We haven’t heard much in the past few weeks from Apollo 18, but now we may know why. Also, the film’s Twitter page has been aflutter with a contest that can give you some cool moon-based (no pun intended) prizes. Get the details after the break. Read More
Trailers Weekly: “The Human Centipede 2: (Full Sequence)”, “New Year’s Eve”, “Paranormal Activity 3”, and “Extremely Close and Incredibly Loud” October 1, 2011October 1, 2011Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. There is something for everyone to watch in this… Read More