Bungie’s Newest Project Has An Easter Egg Too Kris, June 26, 2010June 26, 2010 Bungie has been known to go into viral every once in a while. Halo 3: ODST had a humorous interaction with the superintendent A.I. “Virgil” and recently a site about Bungie Aerospace. To this day nothing much has changed, besides a little latin phrase. Find out more about “per audacia ad astra” after the jump. First off, know this: there’s still no word on what the aerospace project really is, but considerable speculation has linked it to Halo Reach’s Space Combat gameplay and starting a new branch of their company. That “per audacia ad astra” is a bugger though. However, a fan-run blog has made quite a connection.When translated, it says “boldly going into space.” Sound familiar? Well, if your not a trekkie, here’s another quote:Space… the Final Frontier. These are the voyages of the starship Enterprise. Its five-year mission: to explore strange new worlds; to seek out new life and new civilizations; to boldly go where no man has gone before.Yep, Bungie’s masterful easter egg skills are shown once again. Not only is it a reference to Virgil, it also hints to Star Trek’s famous opening quote. Nice one, Bungie, nice one.We’ll keep an eye on any recent changes, we do go beyond just movie viral news, so check in for any new stuff we find, or share it with us in the comments. ARGs & Campaigns Viral Marketing AerospaceBungie
2012: Viral Commercial Brings Mainstream Attention August 26, 2009September 9, 2009I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few… Read More
Viral Video: Gritty Superhero Reboot May 12, 2010College Humor has a great parody video that uses a medical emergency as a metaphor for how studios go about rebooting their franchises. This one in particular is in regards to Spiderman, as the doctor accurately explains all the problems with the third film in the franchise (which is why… Read More
Viral Video: Big Men Don’t Feel Pain December 30, 2009December 30, 2009Thanks to Current, we have a pretty funny video from the Rotten Tomatoes Show about how large guys (usually antagonists) never feel pain in movies, as you might have noticed in the new Sherlock Holmes film. Take a look: Read More