Viral Video: Power Laces Inspired By Back to the Future Dan Koelsch, July 6, 2010September 7, 2011 Courtesy of CNet, we have a treat on the wake of the 25th Anniversary of Back to the Future‘s theatrical release. If you remember the sequel, you’ll probably remember the Nike shoes with the auto-fitting “power laces” in the year 2015. Blake Bevin decided to make it a reality by creating a proof of concept, which you can see in action after the break. Bevin posted instructions on how to make these yourself on Instructables. Fan Made Work Viral News Viral Videos Back to the futureFan MadeNikeViral video
Super 8: Development Room Revealed, iOS App Updated, and TV Spot References Viral May 28, 2011The past few days have seen a bunch of ARG-related updates to J.J. Abrams’ Super 8, a film we have been following since the viral campaign began. The biggest news of the week is the addition of a new website to follow that will apparently help reveal the final bits… Read More
“Captain America” Continues Odd Promotional Campaign With Dunkin’ Donuts Partnership July 3, 2011A couple weeks back, we covered a Captain America: The First Avenger viral website, “Hunt the Red Skull,” that was launched in conjunction with the film’s promotional partnership with Wrigley’s chewing gum products. It appears Marvel has reached out further to eating establishments, and launched an even larger campaign with… Read More
“Edge Of Tomorrow” Viral Campaign Leads To Trailer Reveal On Wednesday; Plus New Images Released December 9, 2013December 9, 2013Warner Bros will be pulling out all the stops on their biggest tentpoles next summer by releasing the first trailers for Godzilla and Edge Of Tomorrow. As we’ve mentioned previously, the Godzilla trailer will drop tomorrow, but for Doug Liman‘s Edge Of Tomorrow, starring Tom Cruise and Emily Blunt, that… Read More