Fan Made Expendables Trailer Questions Your Manhood Dan Koelsch, July 13, 2010July 14, 2010 Macho movies have taken a hit lately in theaters. The Twilight movies dominate the box office, The A-Team was beaten by Will Smith’s son, and, as The Monocular Group notes, Rambo was beaten out in its second week by 27 Dresses and the Hanna Montana concert movie. Fortunately, the group has created a special call-to-arms trailer to convince you to pay to see The Expendables. Check it out below. EDITOR’s NOTE: The video has been removed at the request of the MPAA for the following reason:“We don’t normally get involved, but there was a shot in the trailer that suggested it had been submitted for approval by our advertising review board, and it hadn’t.” The funny thing I noticed when reading the YouTube comments was how many people didn’t like the use of ‘I Get Wet’ by Andrew W.K., yet there were only 22 “dislikes” compared to 922 “likes”. Oh, Internetz.Removal Source: AITH Fan Made Work Viral Marketing Viral News Viral Videos The ExpendablesViral video
Comic-Con 2009: Pre-Game Viral Marketing July 22, 2009June 6, 2010Woohoo! Comic-Con starts tomorrow down in San Diego, California. Make sure to follow our Comic-Con coverage live from staff writer David! Alright, down to business. The show starts tomorrow and people who are already down there are spotting early viral marketing from different movies, namely 2012 and District 9. On… Read More
USA Network Creates Interactive Game Ad for iPad Websites January 29, 2011The iPad is a great platform for innovation, and one thing that really needs innovation is online advertising. USA Network stepped up its game by creating an interactive iPad-only web banner for The New York Times homepage. The ad, created by Glow Interactive, lets the user play a deciphering game… Read More
Captain America Movie Tie-In Comic Premieres Sunday February 1, 2011Get ready Captain America fans, because the marketing machine for Captain America: The First Avenger is about to begin. A few weeks back, we reported that Marvel’s second big release of the summer would be debuting new footage sometime during Super Bowl XLV. Earlier today, Marvel announced that a new… Read More