UK Zombie Film ‘Devil’s Playground’ Goes Viral Dan Koelsch, August 28, 2010August 28, 2010 Devil’s Playground is a UK film that is set to be released on DVD on October 11th. It stars a bunch of people you’ve never heard of, and looks to be a standard zombie flick. However, the people behind the film have made a pretty cool viral site that looks to tell the narrative how this zombie apocalypse came to be. Get the details after the break. The viral website for Devil’s Playground is for N-Gen Pharmaceuticals, which looks to be the company that starts everything going to hell. They are ‘currently’ in trials for a new drug called RAK-295, though the details on the nature of the drug or what it is for have yet to be disclosed. You can, however, follow on Twitter one of the participates, Angela M. (MyAnna Buring), who is about 27 if her Twitter handle is any clue. We learn that character Peter White (played by Colin “I’ve seen him somewhere before” Salmon) is a doctor at N-Gen, and you can even see a teaser trailer that is disguised as a promotional video (unembeddable currently). The obvious assumption is that the drug somehow accidentally creates zombies, similar to Resident Evil and I Am Legend. While the one-page viral website is a bit thin at the moment, according to Shock Till You Drop, who broke the news, the site should be updated regularly. Between that and Angela’s Twitter, we should learn more about what leads to the outbreak. We’ll keep an eye out. Despite the unknowns involved (even the director doesn’t have a resume), the only other UK-based zombie film I’ve seen (28 Days Later) is one of the best in the genre, so I’ll hold my judgement. Also, the genre has proven that big names aren’t important. Get more information on Devil’s Playground at IMDB. ARGs & Campaigns Viral Marketing Devil's PlaygroundN-Gen Pharmaceuticals
“Muppets Most Wanted” TV Spot Sees The Internet Outraged Over New Muppets Film’s Zero Nominations January 12, 2014January 13, 2014The Golden Globes are just one of the many Hollywood award ceremonies that precedes the big show, the Academy Awards. We’ve seen many TV spots for Golden Globe nominated films in the past few weeks. But one film wasn’t feeling the love, and that film isn’t even out in theaters… Read More
The First Trailer For ‘Chappie’ Is Here November 4, 2014November 4, 2014The first trailer for Neill Blomkamp’s third feature film has finally arrived online. Chappie stars Hugh Jackman (X-Men: Days of Future Past), Dev Patel (The Newsroom), Sigourney Weaver (Avatar), Sharlto Copely (District 9) and South African rapper-duo Die Antwoord. Blomkamp has written the screenplay along with his ‘District 9’ partner, Terri… Read More
Mark of the Spider-Man: Peter Parker’s Backpack Found and More April 25, 2012The viral campaign for The Amazing Spider-Man has heated back up after a month on hiatus. The Mark of the Spider-Man website has gotten ahold of Peter Parker’s backpack, and there are some interesting clues inside. Get the details after the jump. Read More
The “CLICK HERE FOR TRIALIST INFORMATION” button link to the amazon page for the DVD… Maybe the “Trial Stats” increases with the number of pre-orders, and new content will be unlocked once it reaches 100%?