The Office Wants You To Get Wuphf’d Alex Gerage, September 29, 2010September 29, 2010 I am probably not the only person who loses track of all the communication and social networks they maintain. Fortunately, The Office‘s Ryan Howard (B. J. Novak) has created a new social network, Wuphf, that will sync up every last communication service you operate, from fax machines to Twitter. The Office fans will remember Ryan first scheming about an all encompassing social network site at the end of last season. Well, fans learned from last week’s season premiere that Wuphf.com has further materialized into an online service, which you can now view for yourself after the jump. As they have done so many times before, the folks at NBC recognized a subplot in The Office that could be realized using today’s technology, so they launched Wuphf.com to correspond with Ryan’s story on the show. Site visitors are treated to a video introduction from the company’s founder, and are offered the chance to set up their own Wuphf account, though it appears “server issues” and “frozen accounts” prevent registration from happening. Still, there is a funny “Testimonials” page where Wuphf.com users offered their feedback. Many of the names should be familiar, so be sure to check that out. While The Office has been one of the best shows to create viral websites, Ryan is my least favorite character on show. He was genuinely funny as “the temp” in the early seasons, but he became a major detractor as a Dunder Mifflin executive in season four. Since coming back to Scranton, his character feels unnecessary and forced. I assume NBC plans on expanding the “Wuphf” subplot for the rest of the season, so we will continue to monitor the site if any updates are made. You can watch The Office Thursdays on NBC. Social Networks Viral Marketing NBCThe OfficeWuphf
Super 8 Viral Updates: Minker’s Blog Hacked, New Chat, And Map Of The Little A’Le’Inn March 27, 2011March 27, 2011 So far we’ve seen the viral campaign for Super 8 split into two narratives. There’s the Rocket Poppeteers storyline and then there’s the tale of Josh Minker and a mystery man (dubbed Mysterio by ARGers) who have to work together to figure out the secrets of Minker’s father. We got… Read More
Call “Carrie” For a Bad Time October 16, 2012January 16, 2022 MGM’s remake of the horror classic Carrie debuted its first footage at New York Comic-Con this weekend. The studio quickly put a teaser trailer online for the film inspired by the Stephen King novel on Monday. The teaser ended with the URL WhatHappenedToCarrie.com, which redirects you to the film’s official… Read More
“Reading Rainbow” Kickstarter Ends Campaign With $5.4 Million July 3, 2014July 2, 2014 Briefly: LaVar Burton‘s Reading Rainbow may have reached it’s $1 million goal in a day, but fans would keep backing the project for days and weeks until it reached its $5 million goal. And now that the 35-day campaign has come to an end, it’s time to count how backers… Read More