They’re Here: Believers Take The Street Dan Koelsch, October 1, 2010 Believers in 10/10/10 are hitting the streets of England as there are only 8 days left until the countdown ends for They’re Here. Quite a nice viral campaign, as the mystery of the simple signs has got to draw attention. You can see all the photos of these “believers” here, and watch the video after the break to see how much people know about “them”. ARGs & Campaigns Viral Marketing They're Here
Jackass 3D Billboards: Don’t Try This At Home October 4, 2010When you have a film as unique as Jackass 3D, you want people to notice. Paramount has the right idea in their billboard/displays that show an unfortunate stunt man hitting the display after taking off from a ramp. Take a look at some photos after the break, courtesy of /Film. Read More
Inception Viral Update Goes Nowhere June 7, 2010June 10, 2010When a viral campaign jumps out of the starting gate in a hurry, we get upset due to the high peak followed by a drop. Then, you have the complete opposite where a campaign just does nothing. So what happens when viral starts off leaving you guessing, followed by a… Read More
ARGs & Campaigns “Apollo 18″ Steps Up Viral With Top Secret Document and New Website December 15, 2010April 27, 2011Last month we told you about Dimension Films’ found-footage thriller Apollo 18, whose plot revolves around the idea that there is a (sinister) reason that we never went back to the moon (at least publicly) after the Apollo 17 mission. There was a strange viral video that accompanied the debut… Read More