Disney Releases 3 New “Tangled” Viral Videos Kris, November 18, 2010 For almost a year, there was no activity on Tangled. Now Disney is releasing at least one new video a day, and yesterday they released three. See breaking news and informercials after the jump. A high speed chase through the woods is taking place, and we have a live feed of it from….helicopters?! Are you looking for an invention that is both non-lethal and effective, but also want to cook with it? We have the perfect tool for you, by Tangledware (not a real company). And are you looking for an isolated place to stay, in the middle of nowhere? Well, if you’re looking for said place, make an appointment. There’s something new everyday, so keep your eyes peeled and on the lookout. I’ll be reviewing the campaign and more in my review of Tangled coming soon. Tangled opens everywhere in theaters November 23rd in 3D. Viral Marketing Viral Videos DisneyTangledViral video
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More
9: New MySpace Clip August 19, 2009MySpace has an exclusive clip from the upcoming 9. Check it out below: 9 Exclusive Clip Let us know what you think of the clip in the comments below. 9 opens September 9th (9/9/09). Check our our 9 Page for more information on the film and it’s viral campaign. Read More
How To Ruin A Viral (Part 2): Mess Up June 3, 2009July 18, 2010District 9 has a very versatile viral campaign encompassing two opposing forces, four websites, and the social networking world. Despite all this, many have complained about the viral not living up to its potential. Sure, all the pieces are in place, but Sony isn’t playing the game correctly. For instance, they went… Read More