Interactive Map For “Battle: Los Angeles” Has Hidden Sounds Scott Caldwell, December 1, 2010January 19, 2011 With the official launch of the Battle: Los Angeles teaser site, comes a new interactive map that offers up different types of media, all based on current, and previous attacks, throughout the world. Take a look to see the obvious, but keep reading to find out the not so obvious and possible future viral pieces to the map. Very similar to the MNU map from District 9, Sony has given us yet another map for their newest release, Battle: Los Angeles. Not so much used for the “hey, I saw an alien” approach that we’ve seen in the past, however more for informational purposes as to past, and more importantly, current attacks.While “Past Sightings” gives you insight into historical reporting of UFO’s via Wikipedia (giving it that more realistic feeling), the “Attack in Progress” sections offers up short viral clips from news reports and home videos of the attacks taking place.Of course, here’s where we come in. While all of this is great, and leads to some pretty cool clips, not everything this site can do it highlighted or right in front of you. As MovieViral’s forum member, OmegaXI points out, there are hidden pieces to the map that may, or may not lead to anything.There are two set of radio signals that are coming from the map, if you place your cursor over the right spot. And they are:The first one sounds like a radio transmission in English, it is in 3 locations on the map: – Puerto Rico – Around the Hudson Bay area in Canada – And west of Panama in the oceanThe 2nd signal that comes up sounds scrambled and is located in: – Indonesia – Madagascar – North Western Russia along the coast (East of Scandinavia)These could be random noises, they could be mistakes in the site, or they could lead to something larger. Keep checking back to the site to see what else is found.Battle: Los Angeles is in theaters March 11, 2011 ARGs & Campaigns Viral Marketing Viral News Battle: Los AngelesDistrict 9SonyWATCH
Assemble Your Own Avengers Music Video Remix May 12, 2012Aside from a ridiculous amount of Assemble puns, Marvel has a new YouTube channel that allows you to piece together a music video. Like the fan-made commercial for LOST and DVD trailer for Law Abiding Citizen, it supplies you with the materials you need to get your creative juices flowing…. Read More
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Effie Awards: HBO and CNN Win Gold, CBS Wins Silver June 10, 2010The Effie Awards, founded in 1968 by the American Marketing Association, recognize the most “effective advertising efforts” in the country. This year’s event was held on Tuesday night, and while most of the categories and winners were regular campaigns, a viral campaign and a few networks got onto the list. Read More