“TRON: Legacy” Roundtable Interviews With Writers Adam Horowitz and Eddy Kitsis, and Producer Justin Springer Michael Lee, December 4, 2010December 6, 2010 TRON: Legacy, Disney’s sequel to their cult hit of the 1980s will hit theaters in just a few days, and I got a chance to have a roundtable interview with the filmmakers to talk about the development of the film and how the viral marketing campaign played a factor. You can listen to the entire interviews after the break. One of the things that Tron is infamously known for is its weak storytelling. So how does a sequel avoid the repeating the same mistakes of its predecessor? You hire the guys from LOST. Adam Horowitz and Eddy Kitsis, the duo that helped bring the characters of LOST to life, brings Sam, Quorra, Kevin, Clu 2.0, Castor, and more to the big screen in a big way. In this roundtable interview with producer Justin Springer, we talk about the writing process and how much of a role the actors played offstage. Kitsis and Horowitz also commented viral campaign saying it was an important factor to the film as it was able to tell a story that the filmmakers could not fit into a hour and fifty minutes, and allowed audiences to become a part of that story. To hear more on how much of a role the viral marketing campaign played as well as the entire roundtable interview, click on the player below. Subscribe to the podcast on News Podcasts Adam HorowitzEddy KitsisinterviewJustin SpringerTron Legacy
Is District 9 Actually a Sequel? January 8, 2010November 16, 2010Well no, of course not. However, rather than direct the sequel we were all expecting, it seems Neill Blomkamp has an altogether different idea. This week the LA Times has been running a series of installments from an interview they held with Blomkamp about his first movie, District 9, his… Read More
Follow NBC’s New Fall Shows! August 29, 2011August 29, 2011NBC is one of the networks that usually does some really cool viral marketing, and they do a great job of communicating with us about their efforts. So, I decided to take this opportunity to showcase their new shows that are coming this Fall so that you can follow them… Read More
Viral Video Round Up: Looper, Toy Story 3, The Amazing Spider-Man, And More! September 30, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More