“TRON: Legacy” Roundtable Interviews With Writers Adam Horowitz and Eddy Kitsis, and Producer Justin Springer Michael Lee, December 4, 2010December 6, 2010 TRON: Legacy, Disney’s sequel to their cult hit of the 1980s will hit theaters in just a few days, and I got a chance to have a roundtable interview with the filmmakers to talk about the development of the film and how the viral marketing campaign played a factor. You can listen to the entire interviews after the break. One of the things that Tron is infamously known for is its weak storytelling. So how does a sequel avoid the repeating the same mistakes of its predecessor? You hire the guys from LOST. Adam Horowitz and Eddy Kitsis, the duo that helped bring the characters of LOST to life, brings Sam, Quorra, Kevin, Clu 2.0, Castor, and more to the big screen in a big way. In this roundtable interview with producer Justin Springer, we talk about the writing process and how much of a role the actors played offstage. Kitsis and Horowitz also commented viral campaign saying it was an important factor to the film as it was able to tell a story that the filmmakers could not fit into a hour and fifty minutes, and allowed audiences to become a part of that story. To hear more on how much of a role the viral marketing campaign played as well as the entire roundtable interview, click on the player below. Subscribe to the podcast on News Podcasts Adam HorowitzEddy KitsisinterviewJustin SpringerTron Legacy
Kevin Smith To Distribute “Red State” Himself, Forgo Any Advertising January 24, 2011January 24, 2011The big buzz late Sunday night was Kevin Smith’s surprise announcement at the Sundance Film Festival. After screening his latest film Red State, Smith was supposed to hold an auction for potential distributors. However, Smith instead chose a very unique distribution method. Get the details after the break. Read More
Watch: “Dawn Of The Planet Of The Apes” Featurette Showcase WETA’s Incredible Technology June 24, 2014June 24, 2014With Dawn of the Planet of the Apes‘ release just a few weeks away, Fox is ramping up the marketing, which has been surprisingly subtle. Even with three trailers, some viral activity, a clip from the movie, and a panel at Wondercon, the marketing campaign hasn’t created as much noise… Read More
News J.J. Abrams Teases Possible Death Star In “Star Wars: Episode VII” Via Twitter Pic September 11, 2014September 10, 2014J.J. Abrams is at it again. He’s posted a Twitter pic that at first glance is just showing his geeky need for the new Apple Watch, but like most things he does, there’s always a hidden agenda. If you look at what’s reflected in the background, you see the familiar… Read More